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Website Coordinator

Expired Job

Johns Hopkins University Baltimore , MD 21203

Posted 2 months ago

Classified title: Website Coordinator

Working title (if applicable): Email Marketing Coordinator

Role/Level/Range: ATO-2-OE

Starting Salary Range: Commensurate with Experience

Employee group: Casual

Employee subgroup: Hourly, Non-exempt

Position Type: New

Schedule (hours/days): Up to 19 hours/week

Personnel area (School): Academic and Business Centers

Org unit name and #: Jhpiego

Department name: Global Engagement and Communications

Reports to (Job title): Sr. Director, Communications

General summary/purpose:

Email Marketing Coordinator (EMC) will assist with a variety of email and web projects for Jhpiego's Global Engagement & Communications team. The EMC will facilitate email campaigns and update web copy to sync with email marketing and newsletters.

Responsibilities:

  • Coordinate email marketing campaigns, including but not limited to email design/development, targeting, reporting and optimization

  • Assist with list segmentation, personalization, A/B testing and general campaign optimization strategies

  • Communicate with multiple departments regarding email and web updates

  • Provide reports on email performance and share insights to help grow our email lists

  • Monitor and report email marketing performance metrics (including open rates, conversion, etc.) to key stakeholders

  • Manage overall subscriber database and work to minimize list decay and unsubscribes

  • Ensure compliance with CAN-SPAM regulations and adhere to email deliverability best practices

  • Assist web team on design/development of landing pages and update web copy on corporate site

Minimum qualifications (mandatory):

  • 3+ years' related experience

  • Must have portfolio with code samples of related digital work.

  • Knowledge of Google Analytics

  • Proficiency with Adobe CC (Photoshop, Illustrator, Dreamweaver)

  • Proficiency in design/development of HTML emails and templates including responsive development techniques.

  • Proven experience of configuring /designing emails for multiple browser types, devices and email clients

  • Experience with WordPress

  • Experience with MailChimp and Blackbaud email products preferred

  • Strong analytical skills, with ability to create reporting, and monitor KPIs

  • Strong communication, organizational, and interpersonal skills

  • Ability to convey technical information clearly and concisely to variety of audiences

  • Experience and skill in design/development and dissemination of email marketing campaigns preferred

Jhpiego


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Website Coordinator

Expired Job

Johns Hopkins University