Rocket Companies Inc. Detroit , MI 48222
Posted 1 week ago
Job Description
As a Web Content Manager - Tour of Duty Associate, you'll work with the data team, editorial team, project manager, SEO team and more to achieve goals, drive traffic and measure success. Tour of Duty Associates are expected to shadow all members of the Publishing House Team and will have the ability to work on additional projects within the team, including participating in personal development opportunities.
Responsibilities
Support the team with content strategy that drives high engagement
Create content marketing campaigns to drive leads and subscribers. Use SEO best practices to generate traffic to our site
Monitor marketing performance metrics, and make improvements accordingly
Stay updated on industry trends and adjust the content strategy as needed
Collaborate with product and sales managers to create promotional concepts
Regularly produce various content types, including email, social media posts, blogs and white papers
Minimum Qualifications
Must be a recently transitioned military veteran, military spouse, or actively serving National Guard or Reservist
Proficiency in the Microsoft Office suite
Preferred skills
Bachelor's Degree preferred
Understanding of content marketing tactics, such as SEO, digital advertising, email marketing, and social media marketing
Demonstrated ability to lead content marketing campaigns
Strong Google Analytics and WordPress skills
Excellent written and verbal communication skills
Rocket Companies Inc.