Web Analytics Specialist

Aisle Rocket Studios Chicago , IL 60602

Posted 2 days ago

About You:

You're a highly ambitious marketer who isn't here to give cookie-cutter solutions, or to list off buzzwords. You're a truth-seeker, a strategic thinker, and a roll-up-your-sleeves kind-of guy or gal. You understand the big picture, but relish the chance to jump in and get your hands dirty. You're fiercely collaborative, throwing petty competitiveness at the door. Instead, you have an unwavering desire to solve problems and high-five your teammates when you've crushed your client's KPIs-together.

You focus on strategic approach before talking about keyword match types or re-marketing methods, but are equally deadly with all the tools and best practices of today. You may have worn other hats in past roles, but Analytics is your core strength. You're scrappy and possess a fearless can-do attitude. You're looking to become a key member of an elite strategy team within an agency with Fortune 100 Clientele.

About the Opportunity:

Aisle Rocket Studios (ARS) is seeking a highly talented, forward-thinking Web Analytics Specialist who can help lad agency search strategies and campaigns across multiple brands. This team member will work with multiple departments throughout our office and should have strong communication skills to build engagement with our client to develop extraordinary brand awareness that drives consumer interactions.


  • Own continuous analysis and reporting of multiple client digital properties, except in cases where a conflict of interest may arise

  • Develop and execute best-in-class analytics initiatives for each client within our portfolio

  • Lead ideation of portfolio-wide analytics initiatives

  • Act as a primary analytics communications contact for the Digital Strategy Team, serving internal and external stakeholders

  • Effectively leverage analytics to inform strategic initiatives and optimizations

  • Grow digital strategies and implement multi-channel tactics

  • Own both paid/earned media initiatives

  • Convert business requirements into detailed analytics requirements

  • Implement tracking using Adobe's Dynamic Tag Management (DTM) product

  • Work with developers to implement tracking code directly into the page

  • Aid in the implementation of DTM, and convert existing code tracking to DTM rules

  • Engage in acceptance testing and troubleshooting of tracking issues


  • Demonstrated track record of success assessing and analyzing client digital marketing objectives to produce/recommend appropriate analytical/strategic solutions

  • 2+ years of experience of marketing strategy and ROI optimization on digital initiatives

  • Must have 2+ years of proficiency manipulating/analyzing digital data and generating insights using Adobe Analytics -Omniture SiteCatalyst or Google Analytics

  • Strong overall grasp of advertising and marketing concepts

  • Deep understanding of Adobe Analytics, Google Adwords, Google Analytics and CMS tools

  • Prior agency experience highly desired, but not required. Start-up experience appreciated.

  • Ideal candidate should have good SQL and data visualization experience using tools like Tableau

  • Must be organized and comfortable working on tight deadlines

Company Description:

At Aisle Rocket Studios (ARS), be part of a team that builds highly persuasive experiences, in-store, online and beyond. We are driven by a diverse group of talent who have a passion for customer experience. Here, game-changing marketing ideas are brought to life. Award-winning integrated multi-channel campaigns are created and new ways to optimize the shopping experience are generated.

Location: 1 N State St Chicago IL 60602

Benefits and Perks:

  • Paid time off (holidays, vacation, personal and more)

  • Pre-tax insurance benefits, including medical, dental and vision

  • Company paid life insurance

  • 401K match and vesting plan

  • Employee referral bonus

  • Discounted prices on appliances and electronics

What we bring to the table:

  • Social events and impromptu happy hours

  • Small-agency feel with big-agency clients

  • Flexible work schedules (subject to manager's approval)

Aisle Rocket Studios is an Equal Opportunity Employer

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Web Analytics Specialist

Aisle Rocket Studios