VP Of Marketing - Tech Startup

Turbotenant Fort Collins , CO 80521

Posted 3 weeks ago

About TurboTenant:

TurboTenant is a fast-paced tech start-up providing amazing, free, software to 100,000s of landlords across the US. We are looking for passionate people to help us get the word out about our innovative services, while providing amazing customer experiences for our landlord and tenant users.

Youll be helping to grow TurboTenant into the leading, free, landlord software and revolutionizing the current, antiquated, rental process. If that's not enough, youll also get to work with a great team, in a fun, hip, office in the heart of Old Town Fort Collins - among the best places to live in the
US.

Job description:

TurboTenant is seeking a talented digital marketer that can help take our marketing efforts to the next level. This position requires someone that can plan strategically and fulfill tactically in order to improve our overall marketing results. The ideal candidate will have years of experience leading a team in high-growth software companies. We need you to bring your experience and expertise to TurboTenant and help us expand our digital footprint, brand awareness, subscriber list, and customer base. This role requires a high level of creativity, attention to detail, technical prowess, digital marketing knowledge and project management skills. We are looking for someone with a thirst to do something different every day, someone that has experience in a wide array of marketing tactics and understands the needs of a fast growing tech startup!

Responsibilities include:

  • Analyze company's marketing strategy and make improvements
  • Define marketing strategies, goals and objectives to support the companys overall strategies and objectives
  • Develop a feasible marketing plan for the department and oversee its day-to-day implementation
  • Contribute to the overall growth of the company
  • Determine KPIs for marketing department
  • Track KPIs on a regular basis and present reports
  • Develop and monitor the companys marketing budget
  • Work with sales, development, finance and customer success teams
  • Create and present the annual marketing plan and strategy
  • Use data and reports to make evidence-based decisions
  • Oversee and assist with product marketing efforts
  • Plan and organize marketing functions and operations (product development, branding, communications etc.), and ensure they project the companys unique voice
  • Design and coordinate promotional campaigns, PR and other marketing efforts across channels (digital, press etc.)
  • Create a solid network of strategic partnerships
  • Listen to the trends of the market and direct the market research efforts of the company
  • Build a highly efficient team of marketing professionals
  • Maintain and expand upon the TurboTenant Brand
  • Understand the latest in marketing trends and best practices
  • Set quarterly goals, manage marketing team members and conduct performance reviews
  • Serve as a mentor to those reporting to them to facilitate and hone skills necessary for upward movement

Requirements

Qualities the ideal candidate will have:

  • Demonstrated ability to lead and inspire a team
  • Experience in developing efficient strategies and business plans for all marketing aspects (branding, product promotion, SEO, etc.)
  • Ability to apply marketing techniques over digital (e.g. social media) and non-digital (e.g. press) channels
  • The ability to think both analytically and strategically
  • A self-starter attitude, someone who gets it done, delegates wisely, and is satisfying to work with
  • Excellent problem-solving skills
  • Outstanding communication (written and verbal) and interpersonal abilities
  • A desire to jump head-first into startup life
  • Ambition, aggressiveness, and a burning passion to change the rental process

Experience and skills needed:

  • BA/BS degree in marketing or related field
  • 7+ years of proven experience leading marketing teams
  • 5+ years experience in working at software companies (experience with transactional-based revenue companies is a plus)
  • Detailed knowledge of various aspects of marketing, including SEO best practices, SEM / paid marketing channels, increasing brand awareness, product marketing, partnerships, affiliates and other marketing channels
  • Proficiency in quantitative analysis and communicating the results of the analysis.
  • Proficient in MS Office and business software (e.g. CRM)

Benefits

  • Competitive Pay
  • 100% Medical
  • Dental / Vision
  • Paid birthday off
  • Holidays off
  • PTO
  • Amazing work environment in the heart of Old Town Fort Collins
  • Commuter benefits
  • Bike friendly office
  • Voting leave
  • Team lunches and social hours
  • Snacks and fruit
  • Bindle coffee and organic tea
  • To learn more about TurboTenant and our benefits or to view other open positions visit: https://www.turbotenant.com/jobs/
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