VP, Marketing Services

Hero Digital Philadelphia , PA 19107

Posted 5 months ago

Overview

We're looking for a passionate digital marketing evangelist to join Hero Digital as our Vice President of Marketing Services. Are you excited by expanding and improving the overall customer experience for businesses in a way that drives performance? Do you love partnering with and mentoring other digital experts? Are you a persuasive speaker that commands influence in any room you enter? We are looking for a strategic leader who will drive performance across all digital channels including web, app, mobile, media, email, sms, and has an appetite for using data to tell a story.

What You'll Do

  • Demonstrate the ability to sense opportunity & respond with any of the offerings that make up our agency.

  • Engage clients and partners with data and storytelling to convey a theme, drive digital maturity, and exceed client expectations.

  • Partner with a team of digital experts across many accounts and disciplines to grow the impact of the digital customer experience across any channels available.

  • Coach, motivate, and mentor junior team members to ensure a quality employee experience.

  • Work with Fortune 1000 brands to develop digital media strategies in order to achieve business objectives for both current and potential clients.

  • Use fast research, planning, and competitive tools to make informed decisions and develop appropriate goals.

  • Develop and maintain positive relationships with clients developing trust.

  • Be able to understand complex business problems.

  • Ability to understand the magnitude and importance of customer data and all the attributes associated.

  • Stay in the loop on the latest digital, social media and marketing tools, information, trends and opportunities.

Day-to-Day Tasks

  • Work collaboratively with our leadership to drive revenue and growth through Marketing services and opportunities;

  • Create innovation and thought leadership both as a new business asset and as an engine within the agency to drive modern marketing solutions;

  • Foster a culture motivated by data for the clients we serve and internal teams that consistently provides actionable insights on audience behavior, experiences, and how to reach and engage customers for business impact;

  • Provide leadership and oversight for defined accounts and across Marketing services engagements.

Who You Are

  • You have 12+ years of experience in digital marketing across m channels

  • Agency experience, working directly with clients on customer-facing digital performance marketing programs.

  • Advanced knowledge of Digital Media, Paid Search, Paid Social, Marketing Automation, Data & Analytics, Reporting

  • Experience with Acquisition Marketing, have written acquisition marketing plan.

  • Strong experience in marketing technology

Proficiency in data visualization for story telling or reporting purposes

  • Working knowledge of web design, development, and information architecture.

  • B2B and B2C digital marketing experience

  • Ability to communicate to C-level executives

  • Listening, empathy, and mentorship a must in this position.

  • Excellent oral and written communication skills for effective communication to clients, internal staff and the management team.

  • Excellent organizational skills, ability to manage multiple projects simultaneously.

  • A self-starter who takes initiative and works effectively, and thrives in a changing, fast-moving agency.


Who we are

Hero Digital is a digital consultancy that helps leading companies improve their customer experience. We combine experience design with engineering to create multi-channel platforms that can adapt to any customer and their needs, instantly placing personalized content in front of them to drive successful outcomes.

The founders of Hero Digital have spent the better part of two decades helping clients solve really tough digital problems. Projects where we took on unknowns, enormous complexity, or time pressures and brought something to market that drove results.

Hero Digital is headquartered in San Francisco with offices in Philadelphia, LA, Seattle and Dallas and clients throughout the country and the world. We offer an entrepreneurial environment that requires a passion for working hard, thinking fast, and delivering ferociously on behalf of clients. We enjoy working with one another as much as we enjoy a beer together at the end of the day.

Please submit resume and availability.


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VP, Marketing Services

Hero Digital