VP, Brand

Lendio Lehi , UT 84043

Posted 3 weeks ago

We are looking for a seasoned marketing leader to join our executive team and grow Lendios brand. In this high-profile role, you will guide multiple teams of thinkers and doers on a mission to fuel the American dream for millions of small business owners.

You are passionate about helping small businesses. You are a gifted marketing strategist and storyteller. Your talents truly shine in a fast-paced, growth-minded environment. You have a talent for setting the vision, developing future leaders, and getting the very best out of your team. You love hitting goals and putting a dent in the universe with the work you do each day.

  • Own and scale Lendios creative, product marketing, and integrated campaign initiatives
  • Lead brand strategy for Lendio (including multiple product lines) in partnership with executive team
  • Create messaging strategies and value propositions to position Lendios full product offering for growth
  • Increase awareness, consideration and response through brand media
  • Refine our GTM strategy to meet the changing demands of small businesses across the country
  • Expand our internal understanding of the competitive landscape, small business owner demographics and needs, public reception of our offerings, and sentiment around our brand
  • Increase public awareness of our core value propositions and interest in our product offerings
  • Develop and execute a robust calendar of cross-departmental/cross-business unit integrated campaigns
  • Create efficiencies within our internal creative team - maintaining quality and maximizing output
  • Oversee profitability, deliverables, timelines, and budgets for your team

Qualifications:

  • Willingness to be bold, challenge the status quo, and experiment to uncover new opportunities
  • Strong track record of leading customer facing brand strategy and initiatives within high-growth companies
  • Proven understanding of creative workflows, GTM strategy, product marketing, and cross-channel integrated campaigns at a strategic and tactical level
  • Not afraid to be measuredyou own your goals and inspire your teams to reach them

Requirements

  • 5+ years of experience successfully leading marketing teams
  • 7+ years of experience within the disciplines of brand management, product marketing, integrated campaigns, and creative
  • Prior track record of marketing successfully to U.S. small business owners a huge plus

Benefits

  • Be part of a high performing, collaborative team and have fun at work each day
  • Competitive pay
  • A full suite of traditional benefits
  • Unlimited PTO
  • 401k with company-match and immediate vesting
  • Company-contributed HSA
  • Onsite gym and standing desks
  • Wellness program
And the best reason to work at Lendio is our culture! Check us out on Glassdoor
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VP, Brand

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