EILEEN FISHER creates simple, timeless shapes designed to work together effortlessly, season after season. We make our clothes to lastand then take them back to be reworn again or remade into entirely new designs. We believe in the fundamental potential of every personour employees, our customers and those who make our clothesand are committed to creating conditions that empower people. It's all part of our commitment to doing business in a way that helps build a better industry. And a better future. Our clothes are sold at over 65 EILEEN FISHER retail stores, and 1,000 department and specialty stores internationally, as well as 2 RENEW stores, which feature gently worn and remade designs from our take-back program. EILEEN FISHER is one of the largest women's fashion companies to be a certified B Corporation, which means we voluntarily meet high criteria for social and environmental performance, accountability and transparency.
The Brand Experience Team creates unique and multi-dimensional experiences at every point of contact with our customers by:
Driving awareness of the core distinctions of our brand
Deepening our relationships in the marketplace
Effective merchandising, visual presentation and education
Acting as brand activators
Training sales ambassadors
Reporting directly to the Facilitating Leader of In-Store Brand Experience, the Visual Creative Production Manager will be responsible for collaborating with creative teams on an aesthetic vision for Eileen Fisher's in-store experience at all levels. In this role you will work across teams to ideate, develop, project manage, and execute creative projects. You will be responsible for executing innovative experiences that are reflective of EF's values and vision. The ability to juggle multiple projects effectively, between working on large scale creative projects (retail store tests, showrooms, and seasonal campaigns) and managing the production of creative collaborations with designers, producers, and copywriters to execute the creative vision to completion is paramount.
The Visual Creative Manager will lead, grow and develop associates within the Visual Production area.
Duties and Responsibilities:
Work with the creative and marketing teams to develop campaigns and creative projects that will bring Eileen Fisher to new audience.
Collaborate with the Facilitating Leader of In-Store Brand Experience to set visual direction for all stores in retail and wholesale locations, showroom locations and special events.
Create strategic window strategy, across concept, flagship and core stores, to elevate the brand and engage with consumers.
Ideate new in-store experiences to change the conversation about EF with the consumer.
Perform creative research to develop and foster new ways of speaking within DTC channel, including small fixtures, video, images and signage.
Build creative presentations for marketing team partners on topics including seasonal direction, events, and marketing initiatives.
Manage the design and development process of graphics, copy, and art for all creative projects.
Create seasonal strategic plans with Visual Merchandising partners to ensure effective messaging to meet revenue and story telling goals.
Act as the liaison between the Facilitating Leader of In-Store Brand Experience and creative production teams.
Hire and manage creative and production freelancers on an as needed basis.
Work with store design and development on all current projects and keep accurate records on in-store messaging opportunities.
Manage all creative budgets effectively.
Performs other related duties and assignments as required.
Education: Bachelor's degree in a related area or equivalent work experience preferred.
6+ years of related experience in visual production, luxury experience preferred.
At least 2 years of experience leading and coaching a team.
Strong proficiency in Adobe INdesign required.
Proficiency in Microsoft Office with advanced skills in Excel.
Strong, energetic, clear communicator.
A proven track record of retail success that showcase a high level of creativity and vision.
Ability to work independently as well as with a team and have the flexibility to change direction based on customer/business needs.
Ability to thrive in a collaborative, concept-driven environment and model the EILEEN FISHER philosophy.
Supervises: Associate Visual Merchandising Production
Reports to: Facilitating Leader in Store Brand Experience