Vice President, Group Account Director (Bilingual)

Publicis Groupe New York , NY 10007

Posted 4 days ago

Company Description

The community is the creative partner for the new mainstream, growing brands through culturally honest and breakthrough creativity. As an agency rooted in diversity, with 30+ nationalities and more than 79% of the agency self-identifying as diverse, the community understands the new mainstream because they are the new mainstream. A global creative agency founded in 2000, the community's work sits on a wide spectrum ranging from culturally driven mass-market, to a broadly diverse multicultural approach, to U.S. Hispanic. Partners include Verizon, Volkswagen, Walmart, Bath & Body Works, Mondelez, Netflix, Diageo, Porsche Latin America, and more. The agency's full-service capabilities include creative that stretches from brand platforms to social-first content, Brand & Business Leadership, Cultural & Brand Strategy, and Production. As an internationally awarded creative agency, the community was Adweek's 2023 Multicultural Agency of the Year and has been in Ad Age's A-List seven of the last 11 years, most recently as a Standout Agency in 2022. The agency was also #6 on Fast Company's Most Innovative Agencies in Advertising list in 2022. And in 2019, the community was named one of Ad Age's "Best Places to Work," listed as one of the world's "Fastest Growing Agencies" by Adweek and recognized as one of the "Top 25 Agencies of the last 50 Years" by Campaign.

For more information, please visit: https://www.thecommunityagency.com/en-us.

Job Description

This role is responsible for client relationship on a day-to-day basis, managing junior team members, and owning the understanding of both client and The Community business objectives to create a successful business partnership.

In this role, you will lead the relationship between the agency and the client to ensure the client's needs and goals are being met on a variety of ATL + BTL campaigns across traditional, digital and social. Additionally, you will lead client presentations as well as oversee client's ad budget. As VP, Group Account Director, you will be responsible for bringing to life integrated campaigns across traditional channels, digital, mobile and retail. You will provide fertile territory to pioneer innovative creative work. Moreover, you will utilize solid advertising and brand marketing leadership experience on exemplary brands as well as the knowledge, the ideas and the energy to create world class work. Serving as the primary client advisor on strategic marketing and communications, you will manage the relationship with client management, establishing project expectations and negotiating deliverables. You will also be responsible for developing and managing initiatives that grow the client's and the agency's business.

Responsibilities:

  • Serve as active and centralized leader of brand development and momentum

  • Build trusted relationships with senior clients to guide the business and the overall client/agency working relationship.

  • Understand and teach the team the mechanics of the creative process and how to get to the best work.

  • Understand agency initiatives and how they relate to client business (i.e. Social, Innovation, Connections, etc.)

  • Help manage relationships across agency departments.

  • Manage/Mentor your team -‐ identifying opportunities for growth and overall support.

  • Assist brand Supervisors in mastering the art of delivering client feedback to creatives

  • Write and critique high-level presentations and own the process with Planners and Creatives

  • Oversee all legal clearance, business affairs and production items (talent, music rights, licensing, edits, lifts) with Brand Supervisor support.

  • Have a working knowledge of the client's media strategy/plan and ability to the agency's perspective on media (along with CX team).

  • Lead the Conversation

  • Ability to concisely and effectively communicate the agency's point of view and teach this skill to other members of the agency team.

  • Be an active listener (both internally and especially with clients), demonstrating real-time problem solving (in tandem with CD/ECD).

  • Understand how to help develop a client scope of work and how to build a team around that.

  • Monitor scope (including reconciliation reports) and identify and manage scope creep or opportunities for expansion.

  • Demonstrate a command presence with the internal team as well as the client.

  • Own research/testing processes with Planner.

  • Partner with Planners on discussion guide development and with Creatives on research materials/stimulus

  • Actively participate in making the work great through a combined filter of client needs and creative excellence

  • Keep the team informed and inspired (i.e. de-‐briefings after big client meetings).

  • Own management and training of brand supervisors (i.e. timely and constructive feedback & reviews).

Qualifications

  • 10-14 years of fast-paced advertising agency experience in an Account/Brand Director or equivalent role.

  • Must be fluent in English & Spanish

  • Must have experience managing and collaborating with remote teams.

  • Must have experience with new business and pitching to clients

  • Must be able to handle pressure well and remain flexible to work under especially tight deadlines.

  • Must possess strong project management skills with strong leadership/supervisory skills.

  • Must have experience within the US General Market sector.

  • Must have global experience.

  • Must be proficient in MS Office (Excel, Word, PowerPoint) and/or Keynote.

  • Excellent verbal and written communication skills.

  • Excellent organizational, detail oriented skills.

  • Flexible to travel as needed.

  • Bachelor's degree required.

Additional Information

Compensation Range: $175,000-$220,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.For this role, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

As part of our dedication to an inclusive and diverse workforce, la comunidad Corporation (dba "The Community" and a wholly owned subsidiary of Publicis Media) is committed to Equal Employment Opportunity without regard for race, color, national origin, ethnicity, gender, protected veteran status, disability, sexual orientation, gender identity, or religion. We are also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at hr@thecommunityus.com or you may call us at +1-305-865-9600.


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Vice President, Group Account Director (Bilingual)

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