Urban Outfitters Harrisburg , PA 17101
URBN is a portfolio of global consumer brands comprised of Urban Outfitters, Anthropologie, Free People, BHLDN, Terrain and the Vetri Family. We are passionate, creative and entrepreneurial. We create unique retail experiences with an eye toward creativity and a singular focus on pleasing our customer. Learn more about us at http://www.urbn.com
Integrated Creative Director
The Digital Design Director leads and sets the Digital design direction for all digital mediums. The Director oversees a team of 5 designers who create all digital collateral for the website and app. The Director works collaboratively with the UX team and other departments to design exceptional customer focused digital experiences.
Brainstorming and create concepts for best-in-class visual design experiences through performing competitor and visual design research, producing user interface designs, visual concepts and mock-ups, iconography, pixel perfect brand and style guide.
Pull swipe, build mood boards, and visually explore digital experiences and graphic design.
Solve problems through design thinking, and basic understanding of the digital landscape.
Understand the fashion e-commerce space and stays up to date of best practices and maintains knowledge of latest digital technology.
Effectively communicate visually through hand drawn sketching as well as rapidly prototype sketches
Identify opportunities for projects and initiatives for elevating our brand in the digital space.
Experience using web analytics data to inform design decisionsmust have an intermediate understanding of major web analytics packages and SEO strategies.
Work with UX team, senior designers, project managers, and developers to expand the visual language across multiple platforms, including apps and website.
Lead and partner with the e-commerce team to conceptualize, design, and execute web strategies.
Supports and collaborates with the UX team to improve and help develop new online interactive strategies.
Manages a Design team who designs all emails, banners, category page content and site promotions that support business objectives.
Helps facilitate their team's collaboration with merchandisers, copywriters, and e-commerce specialists in the production of consistent and captivating brand messages.
Must have a very strong background with at least 7+ years of digital and user interface design experience (web + app)
Has a strong portfolio with diverse, engaging designs with a sharp eye for details and ability to prioritize tasks.
Understand responsive design and how to design styles/images that work seamlessly across breakpoints.
Thoroughly understand HTML and CSS to communicate typographic, grid and aspect ratio specifications for development (aka delivery of red lines).
Have experience building and maintaining a digital style guide. A belief and experience in object oriented design would be a plus
Demonstrates proficiency in Photoshop, Illustrator, InDesign, Sketch and Keynote
Knowledge and understanding of coding and interactive capabilities.
Experience in retail or fashion related industry is a plus.
Bachelor's Degree in Graphic Design, Web Design, Advertising or equivalent.
The above information has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to this job.