Technical Sales Representative - Adas Specialist

Snap-On Tools Denver , CO 80208

Posted 2 months ago


Snap-on through the John Bean brand is the pioneer of 3D imaging wheel alignment technology that has grown to attend to the highest demands of the market with a wide variety of product offerings including wheel balancers, tire changers, vehicle lifts, and the newest most sophisticated technology in ADAS Calibration. The increasing complexity of today's vehicles is mirrored by Snap-on's dedication to innovation and superior productivity.

Our open role, specializing in ADAS products, your primary responsibility will be to work within a defined territory to sell and support Snap-on Equipment ADAS products to Collision Centers, Automotive Dealerships, and general service automotive repair facilities. Snap-on thrives on providing the best products to the most demanding customers with maximum precision, ease of use, and best in class technology. Join our team today!


  • Health, Dental, and Vision Insurance

  • 401(k) with matching

  • Pension

  • Employee assistance program

  • Employee discount

  • Life insurance

  • Paid time off

  • Tuition reimbursement



  • Demonstrate subject matter expertise related to Snap-on equipment (ADAS products)

  • Present regular technology seminars focusing on ADAS and Alignment services

  • Support existing customer base through training and technical support

  • Work with internal and external business partners to generate sales leads

  • Generate sales of ADAS equipment within assigned territory

  • Accurately quote prices, prepare proposals, and conduct location surveys to gauge fit of desired products

  • Build and maintain a healthy pipeline of prospective customers through cold calls, lead generation and proactive canvasing of territory

  • Develop, foster, and sustain relationships with existing customers

  • Work collaboratively with essential field sales and field service team members to deliver cohesive customer experiences

  • Facilitate dynamic customer equipment trainings and demonstrations

  • Establish and maintain supportive relationships with Snap-on franchisees

  • Leverage other divisions to drive inclusive customer solutions and brand awareness

  • Generate and expedite resolution of customer concerns with professional courtesy and appropriate escalation

  • Analyze territory potential, track sales, and generate reporting to management



  • Automotive Repair: 3 years minimum

  • Outside Sales: 1 year preferred

  • Knowledge of and experience in performing ADAS calibration services

  • Strong technical abilities and familiarity with automotive service equipment required

  • Professional outside sales experience with portfolio of consistently meeting or exceeding sales goals preferred

  • Ability to manage multiple priorities with concurrent timelines

  • Energetic, sense of urgency, motivated to sell, passion for the industry, and positive representation of the Snap-on brand

  • Commitment to the sales of premium ADAS service equipment

  • Continuous learner seeking to develop new skills and expand knowledge for maximum career progression

  • Proficiency in Microsoft Office Suite applications

  • Excellent written and interpersonal communication and presentation skills


Earning Potential: $75,000.00 - $150,000.00 + per year (uncapped commissions)

Snap-on Incorporated is a leading global innovator, manufacturer and marketer of tools, diagnostics, equipment, software and service solutions for professional users. Products and services include hand and power tools, tool storage, diagnostics software, information and management systems, shop equipment and other solutions for vehicle dealerships and repair centers, as well as customers in industry, government, agriculture, aviation and natural resources. Products and services are sold through the company's franchisee, company-direct, distributor and Internet channels. Founded in 1920, Snap-on is a $2.8 billion, S&P 500 Company headquartered in Kenosha, Wisconsin.


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Technical Sales Representative - Adas Specialist

Snap-On Tools