Strategy Director, Consumer

At GREY , we create Famously Effective ideas - creativity that delivers business results - for the world's most influential brands. Our core values - creativity, unity, empathy, and service - power the work we do in each of our 40+ studios across six continents.

In 2023, we were named a Top 100 Most Loved Workplace and our agency network, Grey , ranked in the top ten award winners at the Cannes Lions International Festival of Creativity

POSITION OVERVIEW The Strategy Director is responsible for serving as the day-to-day strategic lead across a group of some of the agency's most exciting and award-winning accounts. Your work will require deep understanding of our clients' specific category, competition, and consumer insights, coupled with the ability to translate those insights into actionable and inspiring brand strategies. You will manage a team that includes a Senior Strategist and Strategist, and will ensure they work closely and collaboratively with the agency's other strategic disciplines - data and engagement strategy. You will shape, sell, and champion Famously Effective ideas. You will also be charged with leading smaller new business opportunities. KEY RESPONSIBILITIES

• Lead three significant client relationships and provide oversight on additional smaller ones

• Ensure strategic thinking is incorporated in all aspects of the agency's work

• Manage a team where, in addition to shaping and elevating their output, you'll guide their learning and career progression

• Work closely with creatives to brainstorm, generate thought starters, and actively help them hone their work

• Drive the strategic component of new business pitches

• Maintain a deep understanding of your brand's market dynamics, customer mindset, competitive environment, brand goals, and industry trends

• Deliver insights that will inspire creative teams and meaningfully impact our clients' businesses.

• Forge strong bonds with the most senior level clients

• Generate work including: competitive analysis, brand positioning, target profiles, market research synthesis, creative briefs, client workshops, point-of-view documents, thought leadership, and brand plans

• Craft well-written narratives that display a give for storytelling and persuasive delivery

• Work closely with creative teams to insight strategy presentations for new and existing business with an ability to analyze, reflect, distill and story-tell

• Contribute to the overall agency culture by modeling its core values

• Work cross-functionally within the agency to ensure the successful and innovative execution of approved strategies

WHAT YOU WILL NEED:

• Comfort with storytelling, presenting and wrangling large groups of people

• Previous director-level agency experience

• Ideally, a passion for sports and experience with US Hispanic advertising

WHO YOU ARE:

• Creative: Putting together two things to create a third thing no one's ever seen before

• Productive: Acting on ideas to make things happen and get stuff done

• Collaborative: Focused on the greater good versus personal gain

• Adaptable: Ready and able to embrace change

The base salary for this position at the time of this posting may range from $160,000 to $180,000 Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click here for more details. #LIHybrid

At GREY we believe that being diverse, equitable and inclusive means we will be a company where ideas reflect, connect to, and impact culture because we are a place where everyone can fully participate in the work of making our ideas creative, famous and therefore effective in the world. Where every person is valued for distinctive skills, experiences and perspectives. It is supported by committed leadership, studio values, behaviors, policies and procedures that promote a culture where everyone's difference is valued. GREY is a place where who you are - your race, ethnicity, nationality, age, physical and mental abilities, sexual orientation, gender/gender identity, religious beliefs, political beliefs, socioeconomic status, family status - will not cause disparity in your experience, but instead energizes your creativity and becomes an important and beneficial part of the work you do.