Strategic Communications Specialist

Zscaler, Inc. Denver , CO 80208

Posted 3 weeks ago

Zscaler enables the world's leading organizations to securely transform their networks and applications for a mobile and cloud first world. Its flagship services, Zscaler Internet Access and Zscaler Private Access, create fast, secure connections between users and applications, regardless of device, location, or network. Zscaler services are 100% cloud-delivered and offer the simplicity, enhanced security, and improved user experience that traditional appliances are unable to match. Used in more than 190 countries, Zscaler operates the world's largest cloud security platform, protecting thousands of enterprises and government agencies from cyberattacks and data loss. The Zscaler platform operates at a carrier grade level- we process over 50 billion transactions a day in our cloud to protect our customers

Zscaler is looking for a Strategic Communications Specialist to drive communications for Zscaler's Sales Programs. Areas of ownership will include communications spanning from RevUp programs (RevUp LIVE for sales, technical and partners, as well as the newsletter), Partner Summit (drip campaign / promotional strategy), Onboarding (experiential content, Bootcamp presentations), SKO / Halftime (internal communications, external attendee promotional strategy), VBC (upleveled communications, drip campaign / promotional strategy), specialized training sessions (emails to drive proper preparation and follow up) and ad-hoc, as needed. They will deliver clear, concise, engaging and action-oriented communications across all programs, maintaining proper brand and tone for each program. This individual will not only produce a communication strategy for all programs, but will consult others on best practices for written engagement.

The ideal candidate is a self-starter and avid learner who's both creative and analytical, and thrives in a fast-paced collaborative environment. They are a brilliant communicator with a solution-oriented mindset who can write in a range of styles, from serious to light-hearted. They also have meticulous attention to detail and a proven track record of performance and high quality work.

The Strategic Communications Specialist will focus time and efforts on the following:

  • Partner with various stakeholders on key initiatives (RevUp LIVE, VBC, Onboarding, Partner Summit, etc.) and develop integrated communications plans that help achieve business outcomes (includes drafting key messaging, communications, presentations, talk tracks, FAQs, and other materials)

  • Develop creative and compelling drip campaigns for external facing programs, to drive engagement and interest in offered experiences (VBC, Partner Summit, SKO / Halftime)

  • Build communication plans to support GTM enablement efforts for new product offerings and services (ZDX, Edgewise, etc.)

  • Uplevel onboarding communications, encompassing automated touch points, weekly check ins, action-oriented guidance, leadership updates and Bootcamp (pre-work, post-work, presentations)

  • Support communication needs (presentations, talk tracks, emails, etc.) related to All Hands and QBR

  • Write impactful ad-hoc communications as needed (emails, presentations) with clear CTAs and relevant resources

  • Proactively collect data and information from multiple business partners and systems to help guide the narrative across all programs

  • Translate content consumption metrics into click-worthy, engaging communications that increase knowledge and engagement of targeted audiences

  • Craft narratives that leverage storytelling and are aligned with our company values, culture, and style

The Strategic Communications Specialist will drive to the following success metrics aligned to each program:

  • VBC / CXC: % Net New, % Hits to Microsite, % Conversion to Requested VBC

  • RevUp LIVE (Sales, Partner & Tech): # Attendees, Engagement Score, % Increase in execution performance across all related topics

  • Onboarding: Ramp Time, Time to First Deal, Average Tenure Without Quota

  • New Product GTM Enablement: % Increase in execution performance across all related topics

The right candidate for the Strategic Communications Specialist role should have:

  • Excellent written communications skills (and ability to provide many samples)

  • Meticulous attention to detail

  • Self-motivated, independent, and committed to getting things done

  • Proven ability to multi-task and work with multiple deadlines

  • Familiar with best practices for written engagement

  • Innovative, creative and organized

  • Familiar with Sales Methodologies and/or Value Based Selling (ex: MEDDIC)

  • Ability to prioritize and work on multiple projects simultaneously

  • Strong preference for a background in a selling or enablement role

  • What You Can Expect From Us:

  • An environment where you will be working on cutting edge technologies and architectures

  • A fun, passionate and collaborative workplace

  • Competitive salary and benefits, including equity

  • The pace and excitement of working for a Silicon Valley Unicorn

Why Zscaler?

People who excel at Zscaler are smart, motivated and share our values. Ask yourself: Do you want to team with the best talent in the industry? Do you want to work on disruptive technology? Do you thrive in a fluid work environment? Do you appreciate a company culture that enables individual and group success and celebrates achievement? If you said yes, we'd love to talk to you about joining our award-winning team.

Learn more at zscaler.com or follow us on Twitter @zscaler. Additional information about Zscaler (NASDAQ : ZS ) is available at http://www.zscaler.com.

All qualified applicants will receive consideration for employment without regard to race, sex, color, religion, sexual orientation, gender identity, national origin, protected veteran status, or on the basis of disability.

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Strategic Communications Specialist

Zscaler, Inc.