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Sr. Web Content Manager

Expired Job

Red Oak Technologies, Inc. San Jose , CA 95110

Posted 4 months ago

Overview The Sr. Web Content Manager will report into the Director of Demand Gen and will be responsible for managing the content, design, functionality and strategy of the website.
This important and highly-visible role will work cross-functionally with content, creative, demand gen, and more to execute plans that drive higher traffic volumes, better SEO, a great user experience, higher conversions to gated content, subscription to the blogs, and more.
Primary Duties
Capture and clarify requirements for website updates including content changes, merchandising, partner updates and eCommerce, then manage the creative execution, reviews and hand-offs of updates.
Ensure design and editorial content resources efficiently progress from concepts to final designs to delivery and launch.
Coordinate with peer Web Marketing Producer on international launches and ongoing site updates.
Help shape business needs into actionable web programs, plans, leading process from idea stage through implementation and measurement.
Develop and drive detailed project schedules, sprints, hand-offs, communicate milestones for all programs, projects and deliverables.
Manage multiple projects and deadlines in a fast-paced, results-oriented, data-driven environment. Ensure on-spec, on-time delivery.
Manage third-party vendors providing core site functionality, including SEO, tag, pixel and cookie management, reseller locator, customer review.
Coordinate with Web Development on specs, vendors, evaluations, and negotiations.
Drive prioritization, secure feedback from stakeholders to solidify plans, dates, and delivery of features and updates.
Minimum Qualifications
Bachelors degree in Marketing, Web Design, or related field
Familiar with HTML and content management systems such as Joomla and Drupal
Ensures the website is user-friendly, easy to understand and navigate
Strong in SEO optimization
Up to speed with the latest Marketing technology driving conversion rate optimization, user engagement, and inbound marketing
Leads project implementations and oversee the execution of high impact campaigns to completion
Collaborates with global web development team members
Provides support to other general marketing team initiatives
Skills and Abilities
Is a creative, flexible, and works well in a fast-paced, results-driven, deadline focused environment
Is a self-starter owning success metrics and taking projects from start to finish
Possesses a basic understanding of the processes around inbound marketing, marketing campaigns, demand generation, lead capturing and nurturing
Is an experienced and accomplished collaborator
Must be a strategic thinker
Proven leadership and team building skills
Solid project management skills
Must be highly detail orientated and persistent to provide thorough follow-up

SEO, HTML, Content Management Systems, Zoomla, Drupal, Marketing

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Sr. Web Content Manager

Expired Job

Red Oak Technologies, Inc.