Sr Segment Manager - TFB Base Upsell

Be unstoppable with us!

T-Mobile is synonymous with innovation-and you could be part of the team that disrupted an entire industry! We reinvented customer service, brought real 5G to the nation, and now we're shaping the future of technology in wireless and beyond. Our work is as exciting as it is rewarding, so consider the career opportunity below as your invitation to grow with us, make big things happen with us, above all, #BEYOU with us. Together, we won't stop!

In this role you are responsible for the comprehensive marketing strategy designed to optimize revenue growth from our existing TFB SMB customers. This role will define, develop, and lead revenue generating marketing strategies, campaigns and programs encompassing a variety of tactics aligning to line of business priorities. Strategic partnership with CRM, channel operations, Go-To-Market, product, analytics, finance, and field account teams is a must. An understanding of line of business and company goals, as well as the ability to articulate and positively orchestrate sophisticated marketing plans and supporting tactics across multiple channels and segments are critical for success. In addition, this position will orchestrate the creation of marketing creative that emphasizes a compelling value prop and adheres to brand standards. This opportunity is a challenging and exciting role for an expert marketing leader with a passion for building comprehensive and complex capabilities and leading cross-functionally across the organization.

Job Responsibilities:

• Develops and implements marketing plans and business cases for the communication and distribution of products and services.

• Prepares recommendations for annual business plans and strategies as well tactical plans.

• Partners with creative merchandising and advertising along with the agencies on creation of elite advertising and collateral to develop best value propositions and overall marketing calendar elements.

• Partners with marketing planning and analysis on potential promotion/pricing strategies; business tracking and analysis; partners with Consumer Insights on consumer understanding, and with the product management team on product roadmap.

• The role requires strong cross functional partnership across the enterprise; specifically with sales, product management and web strategy operations leadership to ensure detailed execution and to build one look and feel for T-Mobile products and services.

• Responsible for identifying market size, preparation of business plans, and assists in pricing recommendations for the defined Marketing and service portfolio.

• Leads all marketing communication and distribution plans to include tracking of results.

• Prepares presentations for various audiences ranging from peers to executive level.

Additional skills and experience:

• Understanding of B2B marketing tactics, segments and customer lifecycle

• Familiarity with T-Mobile for Business value added services portfolio

• Familiarity with SFDC and other Marketing automation capabilities

• Strong project/program management skills

• Understanding of business reporting tools (Power BI, Tableau, SFDC, Excel, etc.)

• Ability to present to an executive audience

Education:

• Bachelor's Degree or equivalent

Work Experience:

• 7-10 years Marketing experience.
• demonstrated ability in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods, with a focus on Marketing, Product Management or Sales.

Knowledge, Skills and Abilities:

• Self-initiating (Required)
• Team Building (Required)
• Coaching (Required)
• Negotiation (Required)
• Marketing Strategy (Required)
• Communication (Required)
• Presentations (Required)

#LI-Corporate

• At least 18 years of age

• Legally authorized to work in the United States

Travel:

Travel Required (Yes/No):No

DOT Regulated:

DOT Regulated Position (Yes/No):No

Safety Sensitive Position (Yes/No):No

At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to paid 12 holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short and long term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance.

We don't stop there- eligible employees can receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile's amazing benefits, check out www.t-mobilebenefits.com.

Never stop growing!

T-Mobile doesn't have a corporate ladder-it's more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it's that shared drive to aim high that drives our business and our culture forward.

T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.

Talent comes in all forms at the Un-carrier. If you are an individual with a disability and need reasonable accommodation at any point in the application or interview process, please let us know by emailing ApplicantAccommodation@t-mobile.com or calling 1-844-873-9500. Please note, this contact channel is not a means to apply for or inquire about a position and we are unable to respond to non-accommodation related requests.