Sr. Manager, Product Marketing Storage Solutions

Seagate Technology LLC Cupertino , CA 95014

Posted 3 months ago

192426 Sr. Manager, Product Marketing Storage Solutions (Open)

Job Title: Sr Manager, Product Marketing Storage Solutions

About Our Group:

As a part of the strategy team, we work on the next generation of storage solutions and services, enabling new architecture and business models to emerge through the data sphere. Seagate is the leader in enterprise and cloud storage solutions, 40% of the world's data is stored on Seagate devices!

About This Role:

If you're an experienced product marketing manager with an accomplished background leading the go-to-market efforts of product and solutions, this might be the role for you. Take ownership as a Sr. Manager Product Marketing and contribute to the product vision and road-map, while leading Seagate's go-to-market for new strategic storage solution offerings. You'll be 'voice of the customer' in researching consumer and customer needs and experiences. As a subject matter expert, you will know our customers better than they know themselves, including how they make their buying decisions. This isn't guesswork. Showcase your abilities for backing up strategic insights with market evidence and then using that knowledge to drive the development of positioning and messaging that resonates with buyers and empowers our sales channels toward success. In creating a successful go to market strategy for new disruptive offerings, you will:

  • Work cross-functionally with internal and external domain teams to translate market needs into well-defined, clear, and concise user stories

  • Build product messaging that sets new products apart from others in the market to give them a unique selling point

  • Communicate the vision and value of new products to the sales team and developing sales tools that facilitate the selling process

  • Plan and participate in the launch of new services and products which involve several different departments

  • Brief the press, industry and PR teams about new products

  • Speak and make presentations about products to both external and internal audiences

  • Obtain insights into customers' usage of current products, untapped opportunities and buyer personas, through interviews, surveys, focus groups and sales data

  • Research competitor offerings, knowing our competitors like the back of your hand: what they do today and what they plan to do in the future.

  • Continuously analyze competitive gaps and raise red flags as needed

  • Coordinate timelines and deadlines for the development of new products with product management, engineering or manufacturing departments

  • Use market research data, maintain on-going profitability financial models to establish product pricing

  • Create content such as case studies, videos, website copy and blog posts

About You:

  • High level of drive and self-motivation

  • Accomplished level of communication both written and verbal

  • Collaboration and research skills

Your Experience Includes:

  • Numerous years of experience as product manager, to include storage related enterprise software and/or consumer cloud offerings

  • Experience in SaaS enterprise, PaaS enterprise, Back-up as a Service

  • enterprise experience required.

  • Demonstrated and accomplished public speaker in front of large, senior groups, and a solid writer

  • Bachelor's degree and / or equivalent experience

You May Also Have:

  • Formal education in business or marketing
  • MBA is a preference

Travel: 0 - 10%


Cupertino or Fremont (CA)

Currently located in Cupertino, CA, this role will move to Fremont, CA in early 2020. Our Gold LEED-certified Fremont product-design campus drives innovation, bringing together a diverse set of engineering, design, operations, support and administrative teams. The site is equipped with state-of-the-art clean room and lab space. On-site social activities are popular, including our annual BBQ, ice cream social, and holiday events. Wellness programs, gaming rooms and the on-site fitness center help round out and balance your Seagate work-life experience, along with opportunities to give back to our local community.

Job Family: Management

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Sr. Manager, Product Marketing Storage Solutions

Seagate Technology LLC