Sr. Global Product Marketing Manager

Join a team that is changing millions of lives.

Transforming smiles, changing lives.

At Align Technology, we believe a great smile can transform a person's life, so we create technology that gives people the confidence to take on whatever's next. We revolutionized the orthodontic industry with the introduction of the Invisalign system, and we have never lost sight of that spirit of innovation. Our diverse and collaborative teams are constantly pushing the boundaries of what's possible.

Ready to join us?

About this opportunity

This newly created role of Sr. Global Product Marketing Manager will lead strategic initiatives to drive adoption of Invisalign treatment options in the growing patient (kids and Teens) segment. The position will also support the commercial positioning, messaging, and assets needed for global product portfolio changes - including new commercial offerings, structural portfolio changes, and expansion of offerings to new countries.

The Sr. Global Product Marketing Manager will work closely with cross functional partners and stakeholders to lead identification of best practices and key initiatives that can be leveraged across our global regions to achieve growth goals. Additionally, the individual must create close customer relationships, serve as the voice of the customer, and partner with regional commercial teams in guiding commercial roadmap activities.

In this role, you will…

• Create and maintain strategy and roadmap initiatives to support commercial activities

• Understand customer mindset/behavior and key barriers to adoption and be able to effectively incorporate insights into the development of programs and communications

• Create compelling messaging, positioning, claims, creative briefs, sales collateral and education focused on growing patient and product portfolio initiatives

• Develop comprehensive plans to gather data and proof points to support reasons to believe and create claims

• Track overall business results including identification and monitoring of key metrics

• Work within budget and timelines to execute strategy and programs

• Lead global cross functional teams and partner closely with internal and external partners to collaborate on delivery of marketing initiatives

• Work closely with product management team to manage end-to-end marketing initiatives to achieve business objectives globally

• Develop tools to equip regional marketing, clinical and sales teams with the necessary knowledge and tools to increase adoption in the growing patient segment and of the product portfolio

• Drive adoption of marketing tools and assets by monitoring usage metrics and addressing barriers to use

• Drive initiatives and campaigns to promote and increase the trust and confidence of our customers in our products and services

• Conduct market research and/or partner with Global Insights team to understand impact of marketing initiatives and opportunities for increasing impact

• Provide global product support needed for medical device labelling compliance initiatives

• Analyze data and feedback to make informed decisions on marketing initiatives

• Other duties as required.

In this role, you'll need …

• Bachelor's degree in business, marketing, engineering, or related field required; MBA preferred

• 8 years of commercial marketing experience

• Strong knowledge of commercialization, customer adoption, product life cycle management and product marketing strategy development

• Passionate about digital dental healthcare, strong customer focus, and an advocate for customer needs

• Experience marketing medical devices and software to healthcare professionals in a regulated environment a plus

• Excellent, articulate, and concise communication, presentation, and interpersonal skills with the ability to work effectively with cross-functional teams

• Proven strategic thinking and planning based on an understanding of the market and competition

• Ability to lead cross-functional teams by influence and clearly articulate a vision that's in line with customer needs

• A basic understanding of technology, software development, or other relevant technical aspects.

• Strong analytical and strategic thinking skills with attention to detail

• Proven ability to effectively manage multiple projects simultaneously while meeting tight deadlines

• Strong problem-solving skills with a track record of driving product development and launch initiatives to successful outcomes

• Experience successfully managing projects

• Proficiency with MS Office suite including Word, Excel, Outlook and PowerPoint required

• Ability to travel domestically and internationally up to 25%

Sound like a good fit?

Great! Click the "Apply" link to let us know you are interested. Not the right fit? Don't worry, Align is quickly growing so we are creating more opportunities to expand our Align family. Please consider joining our Talent Network to receive notifications about future jobs or sharing this opportunity with others in your network.

About Align

Align Technology is a publicly traded medical device company that is transforming smiles and changing lives. Our global team of talented employees develop innovative technology, tools and treatment options to help dental professionals worldwide achieve the clinical results they expect. Our digital ecosystem combines the power of technology to create beautiful smiles through the integration of AI and machine learning, digital imaging and visualization, biomechanics and material science to develop the Invisalign system, the most advanced clear aligner system in the world; iTero Intraoral Scanners and OrthoCAD digital services. Did you know? Align is the world's largest manufacturer of custom 3D-printed materials.

By joining Align, you will be part of a global, fast-growing company in one of the most dynamic industries. Great people, innovative technologies, and meaningful work - these are just some of the things employees say make Align Technology a great place to work.

We respect your privacy. Please review our Applicant Privacy Policies for additional information.

Global Diversity Statement:

At Align, we believe in the power of a smile, and we know that every smile is as unique as our employees. As we grow, we will continue building a workforce of diverse cultural backgrounds and life experiences and fostering a culture of open-mindedness and compassion for all our employees. We live our company values by promoting healthy people and healthy communities. All with the intent of changing millions of lives, one unique smile at a time.

Equal Opportunity Statement

It is our policy to provide equal employment opportunity in all of our employment practices without regard to race, color, religion, sex, national origin, ancestry, marital status, protected veteran status, age, individuals with disabilities, sexual orientation or gender identity or expression or any other legally protected category. Applicants for positions with Align must be legally authorized to work in the country which they are applying for and verification of employment eligibility will be required as a condition of hire.

Primary Location Base Salary Range: $166,800 to $190,700 USD

Base salary ranges are a guideline used to determine appropriate pay. Placement depends on the individual skills and experience level of a candidate plus the total compensation and equity across team members. For other locations outside of the primary location, the base salary range will be adjusted geographically. For field Sales roles, the salary listed is the base pay only and does not include the applicable commission plan. A cost of living adjustment may be added to base pay for higher cost areas in the U.S. Our internship hourly rates are a standard pay determined based on the position and your location, year in school, degree, and experience.