Sr. Digital Marketing Specialist - Journey Orchestration

Fedex Remote , TN

Posted 4 days ago

Company: FedEx Services

Job Title: Sr. Digital Marketing Specialist

  • Journey Orchestration

Job Requisition Number: RC454804

Category: Marketing

Pay Type: Exempt

Locations:

Memphis, Tennessee 38125

United States

Plano, Texas 75024

United States

Remote, Tennessee 38120

United States

Compensation: Monthly Salary $5618.84 - $8468.65

The estimate displayed represents the typical salary range or starting rate of candidates hired in Colorado. Factors that may be used to determine your actual salary may include your specific skills, your remote work location (for remote postings), how many years of experience you have, and comparison to other employees already in this role.

Under limited supervision, this position plans and executes digital product strategy, technology/product development, technology/product support and/or customer engagement strategies in support of the company's product and service portfolio. Conduct market and competitive analysis, product analysis, digital industry and customer research to create and optimize the customer experience. Partner with cross-functional teams to define, implement and launch market-leading, customer-centric products or programs. Provide subject matter expertise to support strategic priorities. Maintains expertise on products and technologies through training and research and uses that training to drive and/or implement best practices and foster continuous improvement.

Additional Job Details:

The Global Engagement Strategy & Design team has an opening for a Senior Digital Marketing Specialist. This individual will contribute to the enablement and measurement of continuous, connected, personalized treatments in key moments of the customer's business lifecycle. Core responsibilities will be measuring campaign performance and recommending opportunities for: continuous improvement, building and enhancing experiences part of the customer lifecycle.

Job Specific Skills:

  • Strategic Analytics: Assess campaign performance, customer needs and market trends to define customer experience treatments across the customer lifecycle. Ability to develop fact base and translate into actionable opportunities.

  • Technically Savvy

  • Strong aptitude for technology, due to the heavy reliance on Salesforce Marketing Cloud and Adobe Experience Cloud
  • Process-Oriented
  • A superb ability to develop and enhance processes needed to launch and support journeys, and strong project management skills needed to drive progress on simultaneous efforts
  • Project Management: Strong track record in driving results on complex projects. Ability to prioritize and manage multiple deliverables simultaneously in order to achieve business goals.

  • Collaboration: Demonstrated ability to build and maintain strong relationships with key stakeholders including management, to define and prioritize work so solutions effectively address priorities.

Skills/Knowledge/Experience Considered a Plus:

  • Excellent critical thinking, quantitative and analytical skills, to develop insights and recommendations

  • Experience with measurement & optimization of customer campaigns across digital touch points (Mobile, Online, Email, Search, Media)

  • Experience with and understanding of marketing technology and analytics platforms, tools and measurement

  • Experience in leading reporting within Adobe Analytics and Salesforce Marketing Cloud

  • Experience in building campaigns in Salesforce Marketing Cloud and/or Journey Builder

  • Strong history of leading/launching cross-channel campaigns and/or digital technology projects

Domicile / Relocation Information:

Domicile: This position will ideally be domiciled in Memphis, TN and Plano, TX.

Remote Work: The ability to work remotely within the United States may be available based on business need.

Relocation: Relocation assistance may be available based on business need.

Minimum Qualifications:

Bachelor's degree or equivalent experience in Marketing, Finance, Computer Science, Engineering or related business discipline. Three (3) years experience in a digital marketing or digital product management environment or demonstrated knowledge gained through coursework or work experience in digital product management, and technology support. Strong ability to understand business and customer needs, customer and/or user experience management, product analysis and technology capabilities. Technical acumen. Strong collaboration, communications and analytical skills. A directly related Master's Degree is equivalent to two (2) years experience. More advanced degrees may offset experience requirements.

Employee Benefits: Medical, dental, and vision insurance; paid Life and AD&D insurance; tuition reimbursement; paid sick leave; paid parental leave, paid vacation, and additional paid time off; geographic pay ranges; 401K with Company match and incentive bonus potential; sales incentive compensation for selling roles.

FedEx. Where now meets next.

Our vision is to be the earth's most engaged advocates of connected commerce where open borders, new markets and fair, sustainable practices are the norm for the billions of personal supply chains being managed every day in our always on, mobile-first world. We stand for ease, access and opportunity. We lead purposeful innovation, champion entrepreneurs, advocate free trade and empower humans and their place in the era of autonomy and AI. We fight for our customers, a more sustainable planet and an ethical playing field.

FedEx inspires its more than 570,000 team members to remain focused on safety, the highest ethical and professional standards and the needs of their customers and communities. FedEx is committed to connecting people and possibilities around the world responsibly and resourcefully, with a goal to achieve carbon-neutral operations by 2040.

FedEx has been recognized on many different lists both for business success and for being a great employer:

  • Fortune "World's Most Admired Companies" - 2021
  • Forbes "Best Employers for Diversity" - 2021
  • LinkedIn "Top 100 Companies" - 2021
  • TIME "100 Most Influential Companies" - 2021
  • World HRD Congress "Best Gender Equality Workplace" - 2021
  • InsiderPro ComputerWorld "Best Places to Work for IT" - 2021

FedEx Services is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sexual orientation, gender identity, national origin, age, genetics disability, or protected Veteran status.

FedEx Services does not discriminate against qualified individuals with disabilities in regard to job application procedures, hiring, and other terms and conditions of employment. Further, FedEx Services is prepared to make reasonable accommodations for the known physical or mental limitations of an otherwise qualified applicant or employee to enable the applicant or employee to be considered for the desired position, to perform the essential functions of the position in question, or to enjoy equal benefits and privileges of employment as are enjoyed by other similarly situated employees without disabilities, unless the accommodation will impose an undue hardship. If a reasonable accommodation is needed, please contact recruitmentsupport@fedex.com.

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