Specialist, Loyalty Programs

POSITION SUMMARY: The Specialist, Loyalty Programs assists the Director, Loyalty & Customer Insight in overall management of loyalty programs with a focus on member support, program operations, program growth. The position assists in development of program and promotional strategies in partnership with analyst while managing tactical implementation through loyalty platforms. As the subject matter expert, specialist is primary contact internally and externally for any program related issues.

ESSENTIAL FUNCTIONS:

Manages all day-to-day activities associated with the overall success and growth of Zipster Rewards

• Serves as Subject Matter Expert (both internal and external) for all aspects of rewards program, inclusive of member support via phone and email

• Collaborates with internal marketing team members by assisting with and providing strategy, direction and input towards the development of campaigns that support program growth and usage

• Works directly with internal and external cross-functional teams to maintain and optimize program operations and user experience

• Works collaboratively with analyst, finance and other program development counterparts to forecast, analyze and optimize program performance and generate new revenue opportunities

• Identifies, secures and/or negotiates partnership opportunities to increase program reach, drive new sign ups, and offer new features/benefits to existing membership base

OTHER FUNCTIONS:

• Other duties as assigned

CORE COMPETENCIES:

• Business insight: Applies knowledge of business and the marketplace to advance the organization's goals

• Collaborates: Builds partnerships and works collaboratively with others to meet shared objectives

• Drives Results: Consistently achieves results, even under tough circumstances

• Manages Complexity: Makes sense of complex, high quantity, and sometime contradictory information to effectively solve problems

• Nimble Learning: Actively learns through experimentation when tackling new problems, using both successes and failures as learning fodder

QUALIFICATIONS:

Scheduling:

• Monday

• Friday, 8:00 a.m.

• 5:00 p.m.

• Occasional work outside normal hours as needed

• This position is eligible for remote work

Physical Ability:

• Must be able to lift up to 10 pounds

• Sitting most of the day

• Reaching/bending frequently

• Good speech and hearing necessary for communicating within the marketing department, to other employees, managers and the public, talking on the telephone, and when representing Zippy's or other corporate brands at events/functions.

• Sight for performing computer work

Mental Ability:

• Excellent decision-making skills (uses independent judgment)
• Planning/organizational skills (ability to coordinate multiple tasks/activities, prioritize)
• Reading, writing, and oral proficiency in the English language required

Pre-Employment Requirements:

• Must pass drug screening test

Environmental Conditions:

• Air-conditioned, office environment

Education:

• Four-year college degree in business, technology, communications or related field; however, a minimum of five (5) years of working experience, as defined below, can be substituted for educational requirements.

Experience:

• A minimum of one (1) year of work experience in any marketing program management role (such as loyalty marketing, campaign management, media planning, etc.), or an e-commerce function for a large organization is required.

Desired Skills:

• Experience working with marketing technology platforms such as

• Working or basic knowledge of restaurant operations and KPIs

• Excellent financial management skills

• Excellent interpersonal and team management skills

• Strong analytical skills

• Exceptional communication skills (oral and written)

• Self-development skills (desire and ability to learn)

Desired Attributes:

• Innovative problem solver, intensely detail-oriented and results-focused

• Self-motivated

• Action-oriented (exercising initiative to follow-up and follow through)

• Ability to work under minimal supervision

• Ability to work under pressure to meet deadlines

• Team player