Social Media Specialist - Borgata

The SHOW comes alive at MGM Resorts International

Have you ever wondered what it would be like to work in a place full of excitement, diversity, and entertainment? Are you enthusiastic about being a team player in one of the most fascinating industries in the world? At MGM Resorts, we seek individuals like YOU to create unique and show-stopping experiences for our guests.

THE JOB:

The Social Media Specialist serves as an ambassador across all social media touch points, managing workflow, content calendars, publishing and engaging with guests, fans, and followers. This role requires a passion for fast moving content trends to foster engagement.

THE STARTING RATE: $22.15

THE DAY-TO-DAY:

• Create content and manage social media accounts with brand voice consistency; develop content calendars in accordance with set timelines and corporate guidelines.

• Leverage social media platforms (Facebook, Instagram, Twitter, Snapchat, Pinterest, YouTube, etc.) to build, nurture, and engage with the brand's online community

• Monitor and analyze community conversations, sentiments, and feedback to gain insights into audience preferences, trends, and perceptions to provide regular updates to partners

• Assist with monthly and campaign reporting by ensuring all content is tagged appropriately and provides highest/lowest performing content with context

• Identify opportunities to mobilize influencers and brand advocates who align with brand goals

MINIMUM REQUIREMENTS:

• High school diploma or a GED

• 2 years prior social media development experience

• Ability to work various shifts, which includes weekends and holidays

THE IDEAL CANDIDATE:

• Bachelor's degree in communications, Marketing, Business Management, or equivalent education and experience

• One (1) year of social media marketing, advertising, or equivalent experience

• Proficient in digital and social media across Facebook, Twitter, Instagram, etc.

• Experience managing and working with social media tools and platforms, including popular SaaS systems such as Sprinklr, Hootsuite, TrackMaven, etc.

• Strong copywriting skills

• Able to articulate current trends and remain up to date on the use of social media platforms

• Able to use photo editing software such as Canva and Adobe Express, as well as basic video-editing capabilities

THE PERKS & BENEFITS:

• Wellness incentive programs to help you stay healthy physically and mentally

• Access to company hotel, food and beverage, retail, and entertainment discounts as well as discounts with company partners on things like travel, electronics, online shopping, and more

• Free meals in our employee dining room

• Free parking on shift

• Healthcare, financial, and time off benefits

• Professional and personal development through programs and networking opportunities as well as volunteer opportunities in the community

Are you ready to JOIN THE SHOW? Apply today!