Social Media Producer *

Avispa New York , NY 10007

Posted 6 months ago

Social Media Producer * 729363

The social media producer will be responsible for maintaining our social media presence and aggressively growing our audience across a variety of touchpoints. Primarily, this role will focus on Instagram and Pinterest, but the candidate should have familiarity with posting on Twitter, Facebook, and YouTube. The candidate will be evaluated in part by the success of follower growth, engagement on these social platforms and traffic back to our site.

Responsibilities:

  • Post at least 5 Instagram photos a day, with a mix of original and aggregated content

  • Work with the editorial team to highlight the stories on the platform

  • Coordinate with the video team, selecting and/or creating cutdowns for IG, IG stories and IGTV

  • Create original graphics: memes, quote cards, etc.

  • Capture content outside of the office at restaurant openings, pop-ups, special events

  • Engage with followers, other accounts, etc. to further visibility of the brand

  • Organize social takeovers with talent and influencers

  • Experiment with new features on the platform, such as IGTV, stories, live features, etc

  • Write social copy, schedule and publish editorial stories on Facebook and Twitter accounts

  • Workshop headlines with editors for optimum social play

  • Surface & pitch viral/breaking/social-friendly content to site editors

  • Hours: 10am-6pm EST

Qualifications:

  • A deep understanding of publishing on various social platforms

  • Passion for food and lifestyle brands

  • Good communication skills and a friendly attitude

  • Competence in Adobe Photoshop

  • Excellent writing skills with great attention to detail

  • Bachelor's Degree in Communications, Journalism, English, Media or equivalent experience

Preferred Qualifications:

  • Understanding of Adobe Premiere, and other Adobe CC products

  • Familiarity with other Creative Suite applications

$20 per Hour New York, NY 10019 6 Month Assignment

IND123LP


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