Social Media Marketing Specialist

Bob Jones University Greenville , SC 29617

Posted 4 months ago


  • Develop and maintain an enterprise-wide social media calendar

  • Work with the President to expand his social media presence

  • Work with BJU departments to source content for social media

  • Coordinate with writing, design, photo and video teams to prepare visually-appealing, compelling posts that contribute to ongoing goals of the marketing team and other departments

  • Consistently review social media analytics, then develop and implement improvements to increase effectiveness

  • Provide communication on BJU social media accounts that aligns with university messaging guidelines

  • Offer constituent support in social media by supplying news and events and interacting with account followers

  • Further and reinforce the brand image of BJU through interactions in social media

  • Develop, implement and maintain a social media training program to educate departments on the value of these communication channels

  • Monitor social media trends and develop plans for entry into and participation on new platforms

  • Work with campus departments to identify contributions that will expand or enhance BJU's presence in social media

  • Execute projects as requested by CMO, director, and digital manager


  • Strong organizational skills

  • Background in marketing and communication

  • Good written, oral and verbal communication skills

  • Ability to work well with others

icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Freelance Social Media Manager

Hill Holliday

Posted 1 week ago

VIEW JOBS 10/8/2019 12:00:00 AM 2020-01-06T00:00 EP+Co is seeking an experienced freelance Social Media Manager with knowledge of social media marketing execution and project ownership of content creation. This need is immediate and will work onsite in our Greenville, SC office. Length of temporary assignment is 4-6 weeks to start with potential for full time. In this role, you'll work as part of a cross-functional team to develop, manage, and execute social brand communications for a national client account. Key Responsibilities: * Partner with creative, strategy, and account to develop and optimize social media strategy and content for integrated marketing campaigns. * Utilize social listening tools to generate insights and summarize insights and conversations to create actionable, client-facing reports * Perform daily QA checks of platforms to escalate any issues to brand and troubleshoot with vendors/platform contacts for resolution * Create and maintain content calendars and publish on schedule as agreed upon with client. Make optimizations to content calendar based on community engagement * Regularly monitor and assess user activity across brand pages and respond or escalate as needed, partnering with brand marketing and customer service teams. Foster a positive community and add value to users. * Work with integrated agency and client teams to create, maintain and update moderation guidelines and house rules. Enforce Community Guidelines as defined on platform. Required Experience: * 2+ years of professional marketing experience, ideally managing social communities. * Strong understanding of social media communities and marketing approaches, and strong working knowledge of social media platforms * Excellent organizational, planning, and time management skills; ability to prioritize daily activities and multi-task * Excellent writing skills and understanding of effective and compelling communication for social networks Hill Holliday Greenville SC

Social Media Marketing Specialist

Bob Jones University