Social Media Manager

Posting Details

Posting Summary

Working Title Social Media Manager Role Title PR & Mktg Mgr I Role Code 29096-FP FLSA Exempt Pay Band 04 Position Number 28000321 Agency Northern VA Community College Division NV280-VP Workforce Development Work Location Fairfax County

• 059 Hiring Range $70,000 - $80,000 Emergency/Essential Personnel No EEO Category B-Professional Full Time or Part Time Full Time Does this position have telework options? -Telework options are subject to change based on business needs- Yes Does this position have a bilingual or multilingual skill requirement or preference? Work Schedule

Mon-Friday 8:30-5pm

Evening/weekends as appropriate. Available to respond to time sensitive social media incidents in the absence of the social media specialist.

Eligible for one day telework following successful completion of probationary period and approval of supervisor.

Sensitive Position No Job Description

General Description:

The Social Media Manager is responsible for the development and execution of social media strategy and content across a myriad of NOVA platforms. This position will work strategically across the College to advance storytelling and build brand awareness, connection and community, thereby enhancing the college's reputation locally, nationally and internationally. This includes, but is not limited to students, faculty, staff, college leadership and administrative council members.

Duties and Tasks:

• The Social Media Manager will work with the Director of Communications and Enrollment Marketing to develop an annual strategy that incorporates NOVA's brand pillars and vision.

• They will be responsible for building relationships and communicating the social media strategy to the Director and college leadership.

• They will execute goals and objectives efficiently and effectively towards the overall success of the college.

• They will supervise the Social Media Specialist or similar role.

Special Assignments

May be required to perform other duties as assigned. May be required to assist the agency or state government generally in the event of an emergency declaration by the Governor.

KSA's/Required Qualifications

KSAs:

• Knowledge of Web products such as Facebook, YouTube, Instagram, LinkedIn and X, along with how to best use them as marketing and engagement tools to promote the College.

• Proven ability to manage a brand or organization's social presence across platforms and successfully engage fans and followers.

• Knowledge of latest social media trends and policies, business models, and web/SEO technologies and best practices.

• Knowledge in editing, Web, social networking and marketing .

• Excellent written and oral English communication skills,

• Strong collaboration skills.

• A high degree of professionalism and the ability to work successfully within a cross-functional team and members of NOVA's wider community.

• Ability to manage multiple priorities effectively.

• A goal-oriented multi-tasker.

• Must be proficient at working in a team environment.

• Basic working knowledge of Microsoft (PC) office applications, HTML, CSS, and Photoshop.

• Knowledge of AP Stylebook guidelines.

Required Qualifications:

• Experience creating and executing a social media strategy.

• Experience in creating digital content.

• Experience in institutional branding, marketing and market research.

• Experience with developing marketing plans, informational/marketing materials and online publications.

• Experience with graphic design, social media and communications.

Additional Considerations

Additional Considerations:

• Experience writing compelling social media copy across a variety of industries including corporate and non-profit sectors.

• Experience working in a higher education environment

• Experience working in a Content Management System.

• Experience with photography processes as they apply to publication and promotional work.

Operation of a State Vehicle Yes Supervises Employees Yes Required Travel

Maybe required to travel between NOVA Campus.

Posting Detail Information

Posting Number CLS_3297P Recruitment Type General Public

• G Number of Vacancies 1 Position End Date (if temporary) Job Open Date 09/16/2024 Job Close Date 09/23/2024 Open Until Filled No Agency Website www.nvcc.edu Contact Name Email Phone Number Special Instructions to Applicants

In support of the Commonwealth's commitment to inclusion, we are encouraging individuals with disabilities to apply through the Commonwealth's Alternative Hiring Process. To be considered for this opportunity, applicants will need to provide their AHP Letter (formerly called a Certificate of Disability) provided by the Department for Aging & Rehabilitative Services (DARS), or the Department for the Blind & Vision Impaired (DBVI). Service-Connected Veterans may also apply via the AHP if they also provide an AHP Letter. To request an AHP Letter, use this link: https://www.dars.virginia.gov/drs/cpid/PWContact.aspx or call DARS at 800-552-5019, or DBVI at 800-622-2155

Additional Information

Northern Virginia Community College (NOVA) is the largest public institution of higher education in the Commonwealth of Virginia and one of the largest community colleges in the nation. NOVA enrolls nearly 75,000 students on its six campuses in Alexandria, Annandale, Sterling, Manassas, Springfield, and Woodbridge, as well as through NOVA Online and high school dual enrollment programs. The College offers more than 100 affordable associate degree and certificate programs to help our students reach their academic and professional goals in some of the most in-demand careers.

At NOVA, we are deeply committed to fostering an inclusive community for all students, faculty, and staff, and our diverse workforce is representative of this commitment. To this end, we encourage all applicants seeking to add value through their diverse backgrounds, experiences, and interests to consider employment opportunities with NOVA. To learn more about NOVA's commitment to inclusive excellence, please visit our website.

NOVA offers eligible employees a benefits package that includes a comprehensive health and dental insurance program, generous paid leave, deferred compensation plans, paid parental leave, state employee discounts, and a solid and secure retirement program.

We strive to ensure our employees have the tools and development opportunities to support and promote NOVA's mission. For more information about NOVA and its programs and services, please visit our website at www.nvcc.edu.

The security of our students, faculty, and staff is very important at NOVA. Please take a moment to review NOVA's Annual Security Reports.

Background Check Statement Disclaimer

The selected candidate's offer is contingent upon the successful completion of a criminal background investigation, which may include: fingerprint checks, local agency checks, employment verification, verification of education, credit checks (relevant to employment). Additionally, selected candidates may be required to complete the Commonwealth's Statement of Economic Interest. For more information, please follow this link: http://ethics.dls.virginia.gov/

EEO Statement

The Virginia Community College System, an EEO employer, welcomes applications from people of all backgrounds and recognizes the benefits of a diverse workforce. Therefore, the VCCS is committed to providing a work environment free of discrimination and harassment. Employment decisions are based on business needs, job requirements and individual qualifications. We prohibit discrimination and harassment on the basis of race, color, religion, sex, national origin, age, sexual orientation, mental or physical disabilities, political affiliation, veteran status, gender identity, or other non-merit factors.

ADA Statement

The VCCS is an EOE and Affirmative Action Employer. In compliance with the Americans with Disabilities Acts (ADA and ADAAA), VCCS will provide, if requested, reasonable accommodation to applicants in need of access to the application, interviewing and selection processes.

E-Verify Statement

VCCS uses E-Verify to check employee eligibility to work in the United States. You will be required to complete an I-9 form and provide documentation of your identity for employment purposes.

Quicklink for Posting https://jobs.vccs.edu/postings/77348

Supplemental Questions

Required fields are indicated with an asterisk (*).

• • I understand that only information provided at the time of the application submission will be considered when determining my qualifications and only responses to Supplemental Questions that can be verified in my application and resume will be credited.

• Yes

• No

• • I understand that this position is not telework eligible and I will be required to attend work in-person.

• Yes

• No

• • I understand this position is located in Virginia and I will be required to reside in the DMV metro area.

• Yes

• No

• Do you now or in the future require visa sponsorship to work in the United States?

• No

• Yes

• Do you have experience creating and executing a social media strategy ?

• Yes

• No

• Do you have experience in creating digital content ?

• Yes

• No

• Do you have experience in institutional branding, marketing and market research ?

• Yes

• No

• Do you have experience with developing marketing plans, informational/marketing materials and online publications ?

• Yes

• No

• Do you have experience with graphic design, social media and communications ?

• Yes

• No

Applicant Documents

Required Documents

• Resume

• Cover Letter/Letter of Application

Optional Documents

• Other Document
• AHP Letter