Social Media Content Engagement Specialist

Entravision Communications Corporation Denver , CO 80208

Posted 1 week ago

Social Media Content Engagement Specialist

Denver, CO | Full Time

This is an exciting opportunity for an experienced and talented Social Media Video Content creator to further develop their skills while creating impactful social media content.

Although the position is temporary, you will be a key part of Entravision's CES team, the Content Engagement Specialist will work with the Radio Content and Local Digital Sales departments under the guidance of the Marketing Department and Denver SVP.

Job Summary

The Social Media Specialist reports directly to the Head of Branded content. The role will require working with multiple departments on a daily basis meeting their content needs in the creation of videos, posts and other content to fulfill sold digital campaigns as well as work with Radio talent and content operations to create engaging and creative content that promotes and improves the Radio station pages and profile online.

The principal focus will be to manage the social media pages connected to TRICOLOR 96.5FM and SUAVECITA 92.1 FM. As the temp CES, this person will help create and manage innovative and engaging campaigns on multiple social/media platforms. The Social Media Specialist must take ownership of our multiple social/media platforms, have excellent product content creation skills. They will utilize a combination of social network management, community engagement, and activation as an influencer to help drive the overall media/social strategy.

Responsibilities

  • Ideate with the marketing team to create innovative, engaging, and effective branded content for Clients

  • Be a creative collaborator: Have the ability to be the voice of the brand (Radio Pages) to create content that is authentic and powerful for all channels

  • Create/Curate written and graphic content for multiple media/social platforms in line with the Tricolor and Suavecita brands

  • Manage all media/social platforms to help promote community engagement, support our values, and increase sales

  • Manage content calendar to ensure a cohesive and consistent stream of new content for audience engagement while analyzing, managing, and altering schedules where necessary to optimize engagement

  • Stay up to date with the latest social media trends

  • Collaborate with other CES team members to optimize content and fulfill multi-market campaigns.

  • Consistently connect with the Denver Sales department leadership and team to ensure synergy buy-in and collaboration

  • Connect with the Audio Content leadership and team to ensure promotion of the station content on social media

Skills/Requirements

  • Fully Bilingual in Spanish and English

  • 3+ years of experience in product content marketing, social media management, or digital marketing strategy

  • Deep understanding and experience in multiple media/social platforms

  • Strong visual ability to create high-quality and brand-specific content across all social channels.

  • Strong knowledge and interest in influencer marketing

  • Ability to collaborate with multiple teams in a fast-paced and deadline-driven environment

Preferred Qualifications

  • Knowledge of Photoshop & Adobe Creative Suite

  • Bachelor's degree in Communication, Marketing, or Media

  • Understanding and ability to operate digital apps and devices for video creation

Who we are:

Since 1996, Entravision Communications has been successfully engaging U.S. Latinos. With a vision to advocate for Latinos in the U.S., Founder Mr. Walter Ulloa purchased a small TV station in El Centro, California. He aspired to bridge the information gap experienced by Latinos and started on a lifetime path of delivering trusted news and premier entertainment to all U.S. Latinos.

Today Entravision is a leading global advertising, media and ad-tech solutions company connecting brands to consumers by representing top platforms and publishers.

Entravision's portfolio includes digital media properties and advertising technology platforms that deliver performance-based solutions and data insights, along with over 100 TV and Radio US broadcast stations that feature nationally recognized, Emmy award-winning talent. Entravision's digital and technology business comprises five core businesses: Entravision Digital, Smadex, Entravision Cisneros Interactive, Entravision MediaDonuts, and Entravision 365 Digital.

Find out more at ENTRAVISION.COM

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities and activities may change at any time with or without notice.

Entravision Communications Corporation participates in the E-Verify system operated by the US Department of Homeland Security and the Social Security Administration and will use E-Verify to confirm work eligibility for all new hire employees.

Entravision Communications is an Equal Opportunity Employer.

We encourage women and minorities to apply


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