WPP PLC Newport Beach , CA 92663
Posted 2 weeks ago
Description
Position at Passport Brand Design
About Us: Passport Design, A VML Company
Passport Brand Design is a creative branding company south of Los Angeles offering creative leadership to companies of all sizes. For over 20 years, Passport Brand Design has worked across multiple categories, in multiple markets throughout Australia, Asia and North America. We've built a team with extensive knowledge, insight and a global perspective.
In partnership with VML, we're committed to building a united global network of creators and thinkers, regardless of their age, race, skin color, religion, disability, sexual orientation, gender identity or expression. With over 12,000 employees across the globe, our influence is made stronger by applying our collective experiences to tell stories that not only sell products and experiences, but also guarantee positive representations of all communities.
Position Description:
Passport Brand Design is looking for an experienced Social Media + Content Strategist / Connections Manager who will be responsible for developing and implementing Digital and Social Med ia strategies on behalf of our clients to improve their marketing efforts. The content strategist will be working closely with the agency's CSO as well the client service, creative and project management departments. The successful candidate will also be working on a large client in the nicotine category
Responsibilities:
Monitors/analyzes trends and platforms (general and client-owned) to provide insights on audience and trends that will help inform actions driving further initiatives/content
Guided by business objectives and overall communications strategies, acts as the strategic lead across digital/social marketing efforts including publishing content, channel strategy, calendar management, measurement and engagement
Strategically maps out the best way to craft and distribute content across various platforms and channels (digital/social)
Supports analytics in the development of measurement plans and social listening insights
Fosters social media partner relationships to garner best practices and learnings
Qualifications (must haves):
3+ years of experience as a Digital/Social Media Strategist or similar role
Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, and other social media best practices
Practical knowledge of SEO and web traffic metrics
Good understanding of social media KPIs
Outstanding multitasking skills
Critical thinker and problem-solving skills
Team player
The base salary for this position at the time of this posting may range from $45,000 to $90,000. Individual compensation varies based on job related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click here for more details.
At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization-creators, doers, innovators, makers, and thinkers-who drive not just marketing, but meaningful experiences that resonate in every action and interaction.
VML is a WPP company. For more information, please visit our website , and follow VML on our social channels via Instagram , LinkedIn , and X .
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WPP PLC