Market America Inc Greensboro , NC 27395
Posted 1 week ago
Market America | SHOP.COM is looking for a Social Media Community Manager, currently living in Greensboro, Charlotte, Raleigh, or the Greater NYC area, to work with our skin care and cosmetics line - Motives.
https://www.instagram.com/motivescosmetics/
https://www.instagram.com/lumieredevie/
Position Summary
This position is responsible for managing the daily social media content, identifying and implementing the latest social media trends and measuring social media effectiveness through analytics. Works with influencers to build the audience and engage with fans.
Essential Duties and Responsibilities
Plan & develop a social media content calendar for relevant platforms (Facebook, Instagram (to include Reels), Pinterest, and LinkedIn)
Leverage measurement tools to provide progress reports and mine insights, while continually finding ways to improve on those metrics through testing and new initiatives
Work jointly with partner store team and digital campaign marketing teams to use promotional campaigns to amplify company messages and partnerships
Respond to customers on social media (customer care best practices & engagement)
Write 2-4 weekly blog posts for the corporate blog
Ensure all online efforts and messaging are consistent with the values, overall story, and voice
Some evening and weekend work will be required due to the always on nature of social media
Education and Experience
4+ years professional experience in social media, e-commerce preferred
Understanding of social media KPIs; Assist with tracking and interpreting metrics to enhance user engagement, suggest content optimization
Intermediate level of Canva or Adobe Photoshop
Strong organizational, project management and time management skills
Must be self-motivated but also able to effectively collaborate, work in teams and build good working relationships across multiple stakeholders
Working knowledge and familiarity with WordPress and best SEO blog practices
Travel
Annual Conferences and Product related events (including but not limited to photo shoots, promotional events, etc.)
Local and regional 25% travel
May include travel by air, car, boat, public transportation.
Working Conditions and Environments (During Travel)
May be exposed to noisy urban locations to include city streets, tall buildings, waterways, train stations, subways, and various sites conducive to photo shoots and related events.
Exposure to noise levels between 60 and 75 decibels.
Long and unusual hours
Skills
Ability to multi-task, focus on priorities and maintain attention to detail
Strong organizational and time management skills
Problem solving skills
Self-motivated, with the ability to work in teams and build good working relationships
Excellent interpersonal skills and follow-up skills
Proficient with analytics tools (Google Analytics, FaceBook Analytics, etc.)
An ability to recognize good design and maintain a consistent aesthetic
Strong writing skills
Equal Opportunity/Affirmative Action Employer. Market America | SHOP.COM considers candidates regardless of race, color, religion, gender, sexual orientation, gender identity, national origin, disability or veteran status, or any other characteristic protected by law.
Market America Inc