Wasserman Boston , MA 02298
Posted 1 week ago
Wasserman powers the business of sports, music, entertainment and culture. Founded in 2002, Wasserman represents many of the world's most iconic sports and entertainment figures, music artists, brands and properties, empowering them to shape culture and captivate audiences worldwide.
Wasserman Next Gen connects brands with the next generation of consumers. From high school to college and into young adult life, the team takes an audience-first approach, using unrivaled access to understand the passions and interests of these consumers, generate ideas that resonate, and deliver hyperlocal, culturally relevant engagement at scale. Wasserman Next Gen's integrated approach allows clients to understand and engage with Gen Z and Millennial consumers through custom research, peer-to-peer, social and digital, experiential, media, and community integration strategies.
Headquartered in Los Angeles, Wasserman operates globally across 27 countries and more than 62 cities, including New York, London, Abu Dhabi, Amsterdam, Hong Kong, Madrid, Mexico City, Toronto, Paris and Sydney. For more information, please visit www.teamwass.com.
The Role
We are looking for a Social Media and Influencer Marketing intern to join our rapidly growing team of college and youth marketing enthusiasts. As a Social Media and Influencer Marketing intern, you will be part of our client services team and actively contribute to the success of influencer marketing campaigns. This is a hands-on learning opportunity to get a feel for what it's like to work and be successful in an agency environment.
Key Responsibilities
Create, curate, and edit static and video content for social media and influencer marketing campaigns
Assist in sourcing top-tier student influencers for campaigns and surprise PR kit deliveries
Participate in team brainstorms to help develop new, creative ways to engage the target audience and capitalize on trends
Research platform best practices and optimization tactics
Share insights into current student consumer habits and behaviors
Wasserman