Sitka Brick & Mortar Retail Marketer

About the Role: We are looking for a Retail Marketer to join our team. In this role, you will be responsible for developing and executing marketing strategies for SITKA owned retail. You will work cross functionally with SITKA internal teams, local retail associates, and brand partners to deliver a best in class experience to SITKA Consumers in owned retail.

This position will be located at our facility in Bozeman, Montana, with the possibility of a hybrid remote work arrangement, depending upon the responsibilities of the role and business needs.

Responsibilities:

• Develop and maintain a retail specific, marketing communication calendar supporting SITKA owned retail stores, leveraging new and existing channels including but not limited to N&M email, social media, direct mail, OOH, performance marketing, ambassador promotion, and local affiliate networks

• Develop seasonal event strategies with existing brand partners, NGO's, and the SITKA ambassador team, in support of overall business objectives, while prioritizing regional market awareness and driving traffic to SITKA owned retail stores

• Partner with internal teams, external agencies, and vendors to develop and manage marketing campaign timelines as part of a broader go-to-market strategy; ensuring key stakeholders, instore retail staff, and sales teams, as well as key retailers and channel owners are provided feedback at designated gates and are kept well informed of progress

• Manage the development and execution of seasonal sell-in resources including but not limited to bi-annual sales workbooks, bi-annual sales meetings, and all seasonal marketing assets while understanding in-store assortments and developing sell-through programs, meeting the desired seasonal inventory turns

• Provide critical communication to all stores and retailers, informing them of promotional periods, product discontinuations, and coordinate off-MAP periods, while maintaining a premium brand experience

• Plan and manage a retail budget with associated performance KPIs

Required Qualifications:

• Bachelor's degree in business, marketing or a related field

• At least 6 years experience in marketing, at a +$200 million footwear or apparel brand

• At least 2 years experience working in a retail store

• Previous experience leading cross-functional marketing projects and program in a multi-channel (retail and wholesale) environment

• Previous experience leading the implementation of programs, campaigns, and event strategies by partnering with cross-functional internal and external teams to manage timelines, budgets, communication, and execution

• Previous experience driving traffic and leading strategic integrated marketing campaigns across owned retail stores as well as National and Specialty wholesale accounts

• Highly organized with experience planning and executing marketing campaigns from strategic intent through briefing and in-field execution

• Experience KPI setting, tracking, and dashboard creation with the ability to extract insights from data and KIPs related to retail and wholesale marketing

• A passion for the SITKA brand and the ability to comprehensively understand relevant industries, consumer mindsets, and seasonal trends

• Ability to travel up to 60%

Hybrid Working Arrangements are permitted for Associates in the continental United States (US) and Canada, with appropriate approval and compliance with Gore's hybrid working policies, from the country in which they are employed.

What We Offer: Our success is based on the capability and creativity of our Associates, and we are proud to offer a comprehensive and competitive total rewards program that supports your everyday and helps you build your tomorrow.

We provide benefits that offer choice and flexibility and promote overall well-being. And in keeping with our belief that every Associate should share in the collective success of the enterprise; we provide a distinctive Associate Stock Ownership Plan in each country as well as potential opportunities for "profit-sharing". Learn more at gore.com/careers/benefits

We believe in the strength of a diverse and inclusive workplace. With diverse perspectives, ideas and experiences, we uncover new possibilities and make a greater impact in the world. We are proud of Associates for building on our rich history of innovation, upholding our values and supporting an inclusive work environment where we treat each other and our external partners with fairness, dignity and respect.

Gore is an equal opportunity employer. We welcome all applications irrespective of race, color, religion, sex, gender, national origin, ancestry, age, status as a qualified individual with a disability, genetic information, pregnancy status, medical condition, marital status, sexual orientation, status as a covered veteran, gender identity and expression, and any other characteristic protected by applicable laws and regulations.

Gore is committed to a drug-free workplace. All employment is contingent upon successful completion of drug and background screening. Gore will consider qualified applicants with criminal histories, e.g., arrest and conviction records, in a manner consistent with the requirements of applicable laws.

Gore requires all applicants to be eligible to work within the U.S. Gore generally will not sponsor visas unless otherwise noted on the position description.

Our Talent Acquisition Team welcomes your questions at gore.com/careers/contact

Additional Information

• Travel%: 60%

• Shift: Day Job

• Schedule: Full-time