SEO Manager

CB Insights New York , NY 10007

Posted 2 months ago

Increase traffic. Improve conversions. Drive growth.

With over 650,000 Newsletter subscribers and 30,000 inbound leads monthly, we are the leading authority on the tech industry. And with the right SEO approach, we know we can maximize our awareness and conversion with our target audience. It will have a major impact on our business.

The role you'll play:

As an SEO manager, your role is to increase the organic traffic to our website and research portal with a data-driven keyword and conversion rate optimization strategy. Working alongside Product Marketing, Demand Generation, Editorial, you will play a critical role in improving the visibility of our message and content throughout the marketing funnel for both our Research Portal and marketing site.

The marketing team is agile and data-driven. We're looking for the analytical, conversion-obsessed SEO expert that can make sure that we're attracting the right audience and moving them through the funnel.

Your Main Tasks:

  • Consult and advise the editorial team on keywords and topics for upcoming research.

  • Analyze, analyze, analyze. Review every conversion to find even the smallest areas of improvement for our marketing site and research portal.

  • Develop an intent-based keyword strategy to guide new website pages and more.

  • Propose hypotheses and conduct tests to improve traffic, engagement and conversions

What You'll Bring to the Table:

  • 5+ years of experience

  • Proven results in improving organic traffic and conversion rates in B2B tech or at an agency working for B2B tech clients

  • Clear idea and data-driven approach to improving traffic, with an analytical mindset.

  • Track record as a cross-functional business partner, able to work seamlessly between different teams.

What CB Insights All About:

The CB Insights platform is the smartest way to explore and exploit emerging technologies. We help the world's leading companies accelerate their digital strategy and transformation with data, not opinion. Our Emerging Technology Insights Platform fuses machine and human intelligence to help you discover and manage your response to emerging technology startups and markets.

The Perks:

  • Amazing culture: Hard Work, High Standards, Hungry, Helpfulness, and Humility: Learn more here

  • A newsletter that 600k people follow: Sign up here.

  • Be Healthy: Health with HSA and FSA options, dental, and vision insurance along with unlimited/take what you need sick day policy

  • Plan for the future: 401k with up to 4% match

  • Continued Learning: $1,000 yearly continuing education stipend

  • Rest and Relax: Competitive vacation and holiday plans

  • Refuel: Daily lunch stipend, unlimited snacks/coffee

We know that diversity makes for the best problem-solving and creative thinking. We are dedicated to adding new perspectives to the team and encourage everyone to apply if your experience is close to what we are looking for.

Equal Opportunity Employer: CB Insights is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

If you know someone who'd be perfect for the role, submit here and you'll be eligible for $5,000!


icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
SEO Manager

Blackrock, Inc.

Posted 2 days ago

VIEW JOBS 3/5/2021 12:00:00 AM 2021-06-03T00:00 Description About this role We are looking for an experienced (search engine optimization) SEO Manager to lead day-to-day activities in improving our SEO footprint across our global digital ecosystem. As an SEO Manager, your goal will be to ensure the content and website structure is search engine friendly and optimized to increase brand awareness and drive business growth. In this role, you will be encouraged to work cross-functionally to drive adoption, implement and lead SEO activities for our and websites. This includes, but is not limited to, keyword targeting, content optimizations, link building, technical recommendations, and communicating progress to our peers and partners. Our ideal candidate is someone who has a solid focus and understanding of all aspects of SEO (technical, on-page, and off-page), including partnering with development to build impactful solutions that help promote and achieve business goals through SEO. Primary Responsibilities * Serve as an in-house specialist for everything SEO * Develop and execute successful SEO strategies * Drive adoption of SEO in a way that internal teams understand the importance of implementing the strategy as a key component to everyday content development * Provide ongoing mentorship to internal teams by teaching them tactics to master the function and implementation of SEO * Regularly conduct keyword research and provide marketers with recommendations to amend content, including metadata * Partner with our external SEO vendors to find areas of opportunity to continuously improve visibility and traffic to the websites * Collaborate with key developers to implement technical solutions * Develop and implement link building strategy (internal and external) to help build website authority * Monitor and evaluate performance data in order to recommend content development optimization strategies * Regularly communicate progress updates * Work with the paid search team (PPC) to build the necessary alignment to improve our overall presence in search * Stay up to date with the latest SEO and digital marketing trends and standard methodologies Essential Skills / Experience * 5+ years in SEO management * Proven success in SEO * Proficiency in technical SEO, on-page tactics, and off-page strategies * Solid understanding of ranking factors and search engine algorithms * Expertise in current SEO techniques that drive organic success * Familiarity with relevant optimization and web analytics tools * Proficient in keyword analysis and the ability to generate "un-obvious" keyword opportunities * Experience with SEO reporting * Understanding of PPC strategy * Capability to empower internal teams with working knowledge of SEO * Strong analytical and problem-solving skills * Good communication skills (written and verbal) * Ability to work in a fast-paced, results-oriented environment * Interest in finance and investing is a plus Our benefits To help you stay energized, engaged and inspired, we offer a wide range of benefits including a strong retirement plan, tuition reimbursement, comprehensive healthcare, support for working parents and Flexible Time Off (FTO) so you can relax, recharge and be there for the people you care about. About BlackRock BlackRock's purpose is to help more and more people experience financial well-being. As a fiduciary to investors and a leading provider of financial technology, we help millions of people build savings that serve them throughout their lives by making investing easier and more affordable. For additional information on BlackRock, please visit | Twitter: @blackrock | LinkedIn: BlackRock is proud to be an Equal Opportunity and Affirmative Action Employer. We evaluate qualified applicants without regard to race, color, national origin, religion, sex, sexual orientation, gender identity, disability, protected veteran status, and other statuses protected by law. BlackRock will consider for employment qualified applicants with arrest or conviction records in a manner consistent with the requirements of the law, including any applicable fair chance law. Blackrock, Inc. New York NY

SEO Manager

CB Insights