CBS Business Unit: CBS Interactive
Job Type: Full-Time Staff
Job Location: New York, NY, US
CBS Interactive is the premier online content network for information and online operations of CBS Corporation as well as some of the top native digital brands in the entertainment industry. Our brands dive deep into the things people care about across entertainment, technology, news, games, business and sports. With over 1 billion users visiting our properties every quarter, we are a global top 10 web property and one of the largest premium content networks online.
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Grow organic search traffic to a given portfolio of large consumer internet brands, primarily the CNET Media Group.
Acting as the SEO Commerce subject matter, communicating on all SEO topics and associated revenue opportunities. This may include On Page SEO, Technical SEO, Accessibility, User Experience, Analytics, Link Building and Content Production.
Evaluate the audience demand and revenue landscapes to determine market opportunities
Produce comprehensive technical SEO audits, specs, and requirements for product, engineering, and editorial teams, guiding projects through conclusion.
Monitoring SEO trends and staying ahead of best practices to identify new opportunities to improve targeting, production, and audience generation.
Audit existing campaigns across multiple properties and give recommendations for improving audience and revenue.
QA on all SEO changes both in the pre production environment and on the live site
Collaborate with SEO, SEM, Business Development, and other Audience Acquisition teams
Produce and report on appropriate KPI's associated with SEO commerce audience and revenue growth.
Develop documentation to help stakeholder teams understand processes and best practices.
What you bring to the team:
You have -
5+ years proven track record of optimizing large consumer internet brands
Proven experience in e-commerce and affiliate marketing
Notable experience working with high quality editorial teams
Ability to communicate, demonstrate, and articulate on SEO philosophies and best practices
Excellent written & verbal communication skills
Self-starter with a strong drive for results and success
You might also have -
Experience with large media organizations, editorial teams, and e-commerce/affiliate marketing
Experience in evaluating market and audience demands
Equal Opportunity Employer Minorities/Women/Veterans/Disabled