WW is looking for candidates to help change people's lives. We are a global wellness technology company inspiring millions of people to adopt healthy habits for real life. We do this through engaging digital experiences, face-to-face workshops and sustainable programs that encourage people to move more, shift their mindset and eat healthier while enjoying the foods they love. By drawing on over five decades of experience and expertise in behavioral science, we build communities in order to deliver wellness for all.
To learn more about WW and jobs with a purpose, visit ww.com.
The SEO Analyst will play a key role optimizing the global brand presence of WW in the organic search engine space. He/she must have a passion for project management, search engine optimization (SEO) tactics, app store optimization (ASO) tactics, along with having a laser focus on data. The analyst will be involved in helping to improve keyword rankings and brand information on WW's search web listings, knowledge graph results, rich snippets, local search results, YouTube videos and App/Google Play Store keywords. The analyst will also help manage SEO partnerships and report on core KPIs.
The role requires a focus on data-driven decisions, a passion for results, a commitment to action-oriented analysis, an attitude that anything is possible, and a relentless focus on the customer. The right candidate will thrive in an entrepreneurial, fast-changing, and agile environment where people are collaborative, driven, enthusiastic, and not afraid to take risks.
Work with the Senior SEO Manager to execute SEO, ASO & website optimization strategies.
Executing SEO and ASO functions like keyword research, data collection, meta data copy, link optimization and technical auditing
Conduct A/B tests in order to acquire app downloads
Partner with 3rd party vendors and agencies to gather insights and improve search information and rankings
Present and report on SEO progress to the executive committee and internal stakeholders
Assist in the project management of server side redirects and the creation of vanity URLs
Support international marketing teams with SEO projects and insights
Work with cross-functional teams (Design, Marketing, Content, UX, etc) on requirements to improve on-page SEO performance and ASO KPI's
Inform product decisions with quantitative data on user behavior from organic search channels
Bachelor's degree in marketing, business, information technology or related field required
2 or more years of experience working in SEO or related digital marketing role
Strong knowledge of current SEO and ASO strategies
Experience in project management with multi-function teams
Exceptional written and oral communication skills
Excellent organizational, analytical, research and time management skills
Comfortable with technology, ability to partner closely with engineers and designers to solve problems
Experience with Google Analytics
Experience with SEO tools like BrightEdge
Location: 675 6th Avenue, New York NY 10010
We hire only the best people. Here are the benefits to being top-notch:
The opportunity to work with some of the best innovators in the industry
Generous healthcare coverage.
401(K) with company match.
Paid Time Off
Paid parental leave
Annual wellness allowance
WW is an equal opportunity employer. WW does not discriminate on the basis of sex, race, color, creed, national origin, marital status, age, religion, sexual orientation, gender identity, gender expression, veteran status, or disability.
Any offer of employment is contingent upon the satisfactory results of reference and background checks.