Senior Project Manager

WPP PLC Detroit , MI 48222

Posted 2 days ago

Who We Are:

At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where creativity meets technology, and diverse perspectives ignite inspiration. With the merger of VMLY&R and Wunderman Thompson, we have forged a new path as a growth partner that is part creative agency, part consultancy, and part technology powerhouse.

Our global family now encompasses over 30,000 employees across 150+ offices in 64 markets, each contributing to a culture that values connection, belonging, and the power of differences. Our expertise spans the entire customer journey, offering deep insights in communications, commerce, consultancy, CRM, CX, data, production, and technology. We deliver end-to-end solutions that result in revolutionary work.

VML is in search of a SENIOR PROJECT MANAGER - INTEGRATED CAMPAIGNS

What you'll do:

  • Work closely with respective team members from various disciplines (Media, CRM, Creative, Project Management, Account, AdOps, and Analytics) within the agency to optimize and coordinate advertising campaign strategies and potentially regional offers across Paid Digital, Site, Social, Print / traditional, and E-mail.

  • Work within our internal systems, platforms, and with our partners to execute campaign launches, this includes trafficking, creative development, Q/A, and troubleshooting. Specifically:

  • Developing detailed project plans, including timelines, budgets, and resource allocation.

  • CREATING project scope and objectives clearly.

  • Breaking down complex projects into manageable tasks.

  • Ensure that all projects remain consistent with agency and client approved brand communications strategies throughout the advertising development process. Specifically:

  • Tracking progress against the plan and identifying potential roadblocks.

  • Managing timelines and ensuring deadlines are met.

  • Leading regular status meetings and providing updates to stakeholders.

  • Managing risks and implementing mitigation strategies.

  • Proactively drive development and implementation of cross-channel advertising content, working with cross functional teams to ensure consistency across all consumer marketing messages.

  • Perform other duties and projects as assigned.

Who you are:

  • Excellent communicator: Clearly and concisely communicate project updates, challenges, and solutions to various stakeholders, including clients, internal teams, and vendors. Tailor communication style to the audience.
  • Collaborative leader: Facilitate cross-functional collaboration, lead project teams, and mentor junior members. Proactively identify and resolve conflicts.
  • Agile and adaptable: Thrive in a fast-paced environment, manage multiple projects simultaneously, and adapt to changing priorities and deadlines.
  • Strategic thinker: Proactively identify opportunities to optimize campaigns and improve processes. Think critically and develop innovative solutions.
  • Organized and detail-oriented: Maintain meticulous organization and attention to detail in all aspects of project management, from planning to execution.
  • Proficient in project management tools and software: Expert-level proficiency in project management platforms (e.g., Asana, Trello, Monday.com) and other relevant software.

What you'll need:

  • 3-5 years of experience in digital project management: Demonstrated experience managing digital advertising campaigns across various channels (Paid Digital, Site, Social, Email). Experience with traditional advertising is a plus, but digital expertise is paramount.
  • Proven track record of successful campaign execution: Provide examples of successfully launched and managed campaigns, highlighting key achievements and metrics.
  • Deep understanding of digital marketing principles: Demonstrate a strong understanding of digital media planning, buying, campaign optimization, and performance analysis.
  • Technical proficiency: Familiarity with ad trafficking, creative development processes, QA procedures, and troubleshooting techniques within digital advertising platforms.
  • Strong analytical skills: Ability to analyze campaign data, identify trends, and make data-driven recommendations to optimize performance.
  • Client management experience: Experience building and maintaining strong client relationships, presenting campaign updates, and managing client expectations.
  • Agency experience (required): Experience working within an agency environment and collaborating with various internal teams (Media, CRM , Creative, Account, AdOps, Analytics).

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click WPP Benefits for more details.

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$60,000-$140,000 USD

At VML, we are committed to fostering an all-inclusive work environment that is both rewarding and career-forward. Our Inclusion, Equity & Belonging initiatives, alongside the VML Foundation, reflect our dedication to giving back and making a positive impact in our communities and beyond. Our people are the heartbeat of our organization-creators, doers, innovators, makers, and thinkers-who drive not just marketing, but meaningful experiences that resonate in every action and interaction.

VML is a WPP Agency. For more information, please visit our website, and follow VML on our social channels via Instagram, LinkedIn, and X.

When you click "Submit Application", this will send any information you add below to VML. Before you do this, we think it's a good idea to read through our Recruitment Privacy Policy. California residents should read our California Recruitment Privacy Notice. This explains what we do with your personal data when you apply for a role with us, and, how you can update the information you have provided us with or how to remove it.

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