Senior Product Marketing Specialist

Cimpress Waltham , MA 02154

Posted 2 weeks ago

Are you interested in a highly cross functional role? Do you want the ability drive change across multiple facets and see your impact from start to finish? We are looking for a passionate and influential person to take on the management of a strategic product line.

What you'll do all day:

  • Define and implement the right assortment that both meets the longer-term strategy and fulfills the needs of our target customer key use cases

  • Collaborate with cross-functional teams to design, develop, launch and grow our products

  • Developing product marketing content to be leveraged on our site and in channels that creates customers engagement and demonstrates our product expertise

  • Assess and model the viability and economics of new marketing ideas, monitor the health of the product category

  • Define and implement test plans, conduct analyses and make recommendations for product enhancements

You'll be measured on how well you:

  • Drive growth you'll have various levers to pull across areas like site, channel, offers, pricing and positioning to achieve our growth goals

  • Learn & implement we're looking to redefine our positioning on our Consumer portfolio & take it to the next level. Fact based learning & experimentation is a must for the role.

  • Create engagement we've tasked ourselves with increasing our engagement with our customers leveraging our product and manufacturing expertise

  • Deliver results ability to manage multiple complex projects and meet competing deadlines.

We're looking for someone who:

  • Is an Influencer
  • Has demonstrated leadership and influencing others across functions
  • Is a numbers person has experience and is comfortable using various data sources to gauge viability of new ideas, performance of existing projects, as well as determining root causes for performance issues

  • Drives Change

  • Has shown that they are able to drive business results, from ideation to implementation and can iterate based on learnings
  • Is into the details
  • Has a strong attention to detail and an eye for quality

Experience:

  • Bachelor's degree required; preferred majors: Business, Marketing, Economics

  • 2 - 4 years of product marketing, marketing strategy and/or site experience

  • Strong analytical and critical thinking skills

  • Proficient in Excel, pivot tables

  • Excellent verbal and written communication and presentation skills

Nearest Major Market: Waltham

Nearest Secondary Market: Boston

Job Segment: Product Marketing, Marketing


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Cimpress