Senior Product Marketing Manager

Vmware, Inc. Palo Alto , CA 94306

Posted 2 weeks ago

  • Want to join one of the fastest-growing business units at VMware? Excited to drive industry-leading solutions for a[ hyper-growth product?

Consider becoming the newest member of the Storage and Availability Product Marketing team that is driving a major transformation in Enterprise IT, enabling hybrid clouds built with Hyper-Converged Infrastructure (HCI) powered by VMware vSAN.

Join a dynamic environment, where you can share your ideas openly, be creative, and build new business initiatives!

  • Job Role and


Be a Hyper-converged/Storage/Virtualization infrastructure software domain expert on the products, solutions & strategies of vendors in our market space

Use competitive intelligence to strengthen vSAN differentiation, influence competitive feature development

Apply domain expertise for deep technical analysis for competitive features and use appropriate research tactics and intelligence tools.

This role requires close collaboration with the world-wide sales teams and customers to provide actionable competitive intelligence for deal specific support and driving proactive account and segment specific strategy.

Be a prolific content creator to help scale competitive knowledge. Help build and maintain sales and marketing assets (e.g., competitive deep dives, battle-cards, market landscape analysis etc.). Engage in processes to disseminate these assets, competitive benchmarking and SWOT analysis, market guidance to executive leadership, marketing, product management and sales

Train field teams on competitive position & strategy, including strengths, weaknesses, validation points, and tactics

  • Required Skills:

Minimum of 7 years of domain expertise in enterprise and cloud infrastructure (storage, server, virtualization, application technologies) with at least 3 years in a customer or field facing role. Experience in Product Marketing/Product Management or Technical Marketing/Solution Architecture in the enterprise infrastructure software or systems market required.

Strong analytical skills and passion for analyzing products, competitors, and market dynamics. Can quickly synthesize disparate data into a position and craft messaging that connects with a diverse audience of stakeholders; including customers, sales, R&D and executives.

Strong organizational skills. Able to research and project manage dozens of changing data points. Collaborative approach with product management, technical marketing, field sales and product marketing teams required. Ability to drive results through influence important.

  • Education - BS/MS required

This role is based in our Palo Alto, CA headquarters.

Visa sponsorship will not be provided.

icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Senior Product Marketing Manager

Amazon.Com, Inc.

Posted 2 months ago

VIEW JOBS 3/15/2019 12:00:00 AM 2019-06-13T00:00 Do you wake up in the morning excited about what cloud computing can do for customers of all shapes and sizes? Are you excited to be able to articulate the benefits and capabilities of cloud storage to customers? Do you have a passion for helping customers understand how these solutions can make a big difference to their businesses? Do you have a knack for creating high quality marketing deliverables that crisply convey value propositions? Are you one of those rare technologists as comfortable working with engineering team as talking with a journalist? The Amazon Web Services Product Marketing team is hiring! AWS has the most innovative cloud storage solutions available today, and customers are eager to understand how to move more data into the cloud and use those services to create breakthroughs in their technology infrastructure. You will have the opportunity to help define the strategy for how promote these solutions to our customers. You will be responsible for defining our positioning and messaging to prospects, creating the most compelling content to help them understand our value proposition and building the right programs to increase awareness and adoption of these services. You'll get to work on a large-scale fast-growing business and make a big impact every day. Here are some other qualities we are looking for: * Be great fun to work with. At Amazon Web Services, we have a credo of "Work hard. Have fun. Make history". In this role, you will love what you do, and instinctively know how to make work fun. You will be dynamic and creative, and willing to take on any challenge and make a big impact. * Enjoy communicating with customers of all shapes and sizes. You will have a passion for helping customers of all shapes and sizes, from hot start-ups to established enterprises understand how our services can help take their applications to the next level. * Have an unbridled passion for technology. The ideal candidate will be passionate about technology and helping articulate the most complex technical concepts in simple terms that make sense to customers. You will: * Own the development of thought leadership messaging, point of view content, collateral, and lead thought leadership campaigns to influence market perception on AWS storage solutions * Create effective field enablement tools which highlight differentiated customer value to mobilize the sales force * Craft compelling audience-specific deliverables (product videos, customer success stories, web content, presentations, webinars, analyst papers etc.) to reach the enterprise buying centers in addition to the builder community * Build strong relationship with key thought leaders including industry analysts, media, and social evangelists to maximize market impact * Work with services and engineering teams to transcend key functionality into value based messaging for customers * Identify and execute on breakthrough product marketing activities that reach target audience effectively * Work across AWS with groups such as sales, business development, product management, and evangelists to achieve business goals Amazon.Com, Inc. East Palo Alto CA

Senior Product Marketing Manager

Vmware, Inc.