Senior Product Analytics Strategist

Willowtree Apps Charlottesville , VA 22901

Posted 2 months ago

This is a dynamic role with endless opportunities to impact our clients' products through data-driven decisions. You'll collaborate with clients to identify their high-level business goals and develop a robust analytics plan to track and measure progress. You'll aggregate and surface insights, such as user behaviors, to guide multidisciplinary teams throughout the product development lifecycle."/>


Senior Product Analytics Strategist

Copy LinkApply Now

Who We Are

WillowTree is an award-winning digital product agency driven by innovation and grounded in strategy and user-centered design. We create long-term partnerships with the world's leading brands to design and build digital flagship products crucial to their core business. We are one of the largest independent digital firms in the US. Our clients include HBO, National Geographic, Nestle, PepsiCo, and many more.

The Opportunity

The Senior Product Analytics Strategist is a dynamic role with endless opportunities to impact our clients' products through data-driven decisions. You'll collaborate with clients to identify their high-level business goals and develop a robust analytics plan to track and measure progress. You'll aggregate and surface product insights, such as user behaviors, to guide multidisciplinary teams throughout the product development lifecycle.


  • You'll lead outcomes workshops with clients to understand their business goals and translate them into trackable outcomes within products

  • You'll audit, select, and recommend the best analytics tool to suit our clients' needs (e.g. Adobe Analytics, Google Analytics, Mixpanel, Amplitude)

  • You'll dive into technical documentation and collaborate closely with engineers to integrate analytics into the codebase

  • You'll use storytelling to present complex data in ways that are meaningful and actionable for our clients and teams

  • You'll construct user-friendly dashboards that illustrate the value of data


  • You have 3+ years of experience developing and executing an analytics strategy for clients and/or products

  • You've created analytics tracking specifications for web and/or mobile products that are being used in production

  • You've worked with clients' business or marketing teams in an agency or have worked with stakeholders in a product setting using data and reporting to guide product decisions and roadmaps

  • You have strong business sensibilities and can effectively identify and translate high-level business objectives to reportable metrics

  • You can effectively communicate and present complex data in meaningful and actionable ways to clients and multidisciplinary product teams (e.g. engineers and designers) to guide product-decisions

  • You've evaluated a breadth of tools and platforms Amplitude, Mixpanel, Google Analytics, Adobe Analytics, etc and can guide clients in selecting the ideal tool for their needs

  • You're a data advocate and can both articulate and demonstrate the value of data to clients and project teams

Bonus Points

  • You've worked with marketing teams to implement growth-specific tools or platforms like Segment, Braze, or Branch

  • You have in-depth experience with mobile analytics

  • You've helped a client migrate from one analytics tool to another

  • You've worked with eCommerce

P.S. In an ideal world, you have all the bullet points we listed, but hey we know that's a lot of bullets. If you feel confident about a good amount of them, we can ramp you up on the rest.

Why WillowTree?

We offer a place to be yourself.

Our differences, both visible and invisible, benefit our teams, our communities, and the products we craft. That's why WillowTree strives to build a team with diverse backgrounds, skills, and perspectives. You'll work hard here; however, we'll balance that with a culture that supports your growth and cares about your well-being. We're committed to creating an environment of inclusion a place where every Tree can thrive.

We want you to reach your fullest potential and part of your professional development at WillowTree will include mentorship, dedicated time to innovate on passion projects, and an annual stipend to fund your professional pursuits.

WillowTree celebrates our differences and provides equal employment opportunities to all team members and applicants without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal,

icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Senior Product Designer


Posted Today

VIEW JOBS 12/8/2019 12:00:00 AM 2020-03-07T00:00 Role Summary: As a Senior Product Designer at CoConstruct, you'll be collaborating with our customer focused product team to deliver world class business and project management tools for custom home builders. You will work directly with customers across the US to understand their unique business problems, develop innovative solutions, and bring your expertise to bear building powerful apps for the web, tablets, and mobile experiences. You will: * Collaborate with Product Owners and Product Managers to identify user-problems * Work with users to understand their frustrations and develop revolutionary solutions to their business problems * Own end-to-end product design by defining, developing and documenting design requirements for mobile and web products. * Contribute to team efforts to develop a design system, delivery pipeline, and team efficiency efforts * Deliver detailed wireframes, user flows, mockups and prototypes. * Conduct usability testing * Collaborate and grow with other team members like Product, Engineering, Architects, and other stakeholders * Evangelize user experience inside and outside of the company About you: * Passionate about building incredible, powerful, simple to use software experiences * An entrepreneurial thinker: Driving better products through understanding customer problems and developing innovative solutions * Curious and seek to truly understand the customer by conducting user research to prove hypotheses, get continuous feedback, and to iterate and improve your design. * Collaborative, share work early and often and seek out constructive feedback from your peers and stakeholders. * A problem solver who possesses a highly tuned thought process that yields creative solutions to big challenges. * Independent, organized and can provide solutions with minimal guidance. * Innovative with the ability to consistently push boundaries and design standards to the next level. * Detail-oriented and strive for pixel perfection with consistent consideration for the holistic user experience * Excellent communication and collaboration skills * A strong understanding of information architecture and interaction design * A proven history of conducting and quantifying user research * Experience designing complex, data rich products * Experience designing adaptive responsive web apps * iOS and Android design experience About CoConstuct: At CoConstruct, we deliver software that transforms the lives of our users by eliminating the chaos in their days and creating rewarding building experiences for home builders and their clients. With over 100,000 users and expected 2018 growth of 50%+, your contributions on the product development team will be key for powering our mission-critical software for thousands of home builders and remodelers around the world and for bringing new features and refinements for the thousands more signing up this year. Recently voted locally as "The Best Place to Work in Charlottesville" we care as much about our people as our customers, and it shows! Whether it's a pancake breakfast, a video game night, a 5k mud runs, or a happy hour, there's time to enjoy the other people who are on the mission with you. We're already the #1 rated company in our space, and you can see how much our customers love our system and our people ( We're also on a strong financial footing, with 12 years of organically-fueled growth and four years running on the Inc. Magazine list of fastest growing privately held companies in the US. But, there's so much more we can do. And that's why we need you to join our growing team. Our Benefits: CoConstruct offers an excellent benefits package: * Medical, dental and vision (we covers 100% of employee's health care and dental premiums) * Retirement plan with employer match * Paid vacation and sick time * Paid holidays * Employer-paid training for relevant skills Coconstruct Charlottesville VA

Senior Product Analytics Strategist

Willowtree Apps