Senior Marketing Manager

Samsung Electronics America Inc Edina , MN 55424

Posted 2 months ago

Position Summary

If you have ambitions of being part of a best-in-class organization, the Go-to-Market Team at Samsung is the place to be. Our award-winning teams span every category of our dynamic business. We drive market disruption and innovation across our product portfolio and representative markets. The dynamic culture at Samsung offers both great challenge and great reward. If you want to work among the very best talent in the industry, marketing the most innovative products in the world, Samsung is the place to be.

The Senior Manager Marketing will be instrumental in the strategic frame-up and flawless execution of Samsung's Marketing and in-store Merchandising and eCommerce initiatives partnering with Best Buy. In this role, you will have the opportunity to build and cultivate collaborative relationships with Best Buy to develop and execute merchandising and marketing plans that drive sales fundamentally elevate the Samsung brand at the leading electronics retailer in the US. This role is essential in our quest to drive world-class, business-moving delivery of the Samsung brand and its broad range of products.

Role and Responsibilities

Areas of Responsibility:

  • Partner with marketing, sales and store operations teams to prioritize marketing, merchandising and online activities based on broader strategic objectives and joint business planning

  • Deep integration into key product category, understand fundamental strategies, business drivers, shopper insights, business KPIs, etc.

  • Define standards, policies and procedures driving marketing and merchandising execution with retail-partner digital properties & ecosystems

  • Ensure flawless implementation of local/global initiatives with Best Buy

  • Stay plugged in to industry trends, best practices and technological innovations; refine / evolve strategies accordingly

  • Interface with US HQ to align strategies and share shining examples

  • Partners cross-functionally to find efficiencies and cross-leverage opportunities

Key Deliverables

  • Deliver best in class shopper experiences across all retailer platforms (in-store, online and marketing)

  • Conducts marketing analysis to understand market landscape and Samsung position at Best Buy

  • Develop annual marketing programs that meet and exceed sales targets.

  • Build and manage marketing and merchandising programs (road-maps, timelines, budgets, approvals)

  • Develop KPIs and reporting frameworks

  • Manage inter-org & external partner (vendor) relationships

  • Closely align project road-maps with Store Operations and Demand Generation Marketing organization

Skills and Qualifications

Requirements

The successful candidate will have the following experience:

  • 12+ years' experience in marketing and/or merchandising with demonstrated subject-matter expertise

  • Demonstrated ability to develop, sell-in and execute flawlessly strategic marketing and merchandising with retailer partners

  • Experience leading major cross-functional initiatives with both internal and external stakeholders to drive business results

  • Superior strategic and analytical skills; experience evaluating volumes of data and making strategic recommendations

  • Demonstrated comfort with and passion for technology

The Person

The Senior Manager Marketing must have excellent communication skills, capable of clearly articulating a strategic vision and path for getting there. Other characteristics include:

  • Desire to be a part of something big and fast-moving

  • Enthusiasm for technology & Samsung products, with strong understanding of trends in consumer electronics & mobile industries

  • Ability to work within a deadline-oriented, delivery-centered, fast-paced, matrixed team environment

  • Energetic, charismatic, collaborative self-starter.

Education

Undergraduate university degree; a relevant (MBA) post-graduate degree is desired.

Samsung Electronics America provides Equal Employment Opportunity for all individuals regardless of race, color, religion, gender, age, national origin, marital status, sexual orientation, gender identity, status as a protected veteran, genetic information, status as a qualified individual with a disability or any other characteristic protected by law. #LI-PS1

  • Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here.
icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon
lc_ad

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Marketing Event Manager

BI Worldwide

Posted 1 week ago

VIEW JOBS 4/12/2019 12:00:00 AM 2019-07-11T00:00 We are in the inspiration business! We apply our talent to get people to change their beliefs and behaviors to produce results for our clients. We work with great companies who value their employees, customers and partners. We're the leader because of our associates. We hire the best. Our Marketing team is seeking an energetic, organized and highly collaborative Marketing Event Manager. In this role, you'll be responsible for working with internal and external stakeholders to develop, plan and execute thought leadership events for our current and prospective clients. Key responsibilities: * Meet with sales leaders to understand current priorities and develop an events strategy to support goals and objectives on a regional and national level. * Manage overall event calendar to ensure timelines stay on track and deadlines are met for key milestones, including content development, speaker selection, venue procurement, invitation/registration process, travel arrangements and on-site execution. * Keep shifting details organized and up to date so status updates can be easily and quickly reported to leadership. * Monitor registrations for each event and provide coaching to sales team to help drive registrations as needed. * Provide support for on-site event execution whether in person or via an event-in-a-box kit. * Collect and report client feedback using online survey tools; track long-term trends/insights to shape ongoing event strategy and approach. * Manage event budgets on an ongoing basis to ensure positive ROI over time. * Serve as an ambassador for the event strategy on a company-wide level. Be an advocate for the value of marketing/thought leadership events. * Work as part of a cross functional team including creative designers, sales, internal SMEs, executive leadership and fellow event planners to evolve the event strategy. * Support additional marketing initiatives including customer portfolios, sales support materials and tradeshows. Key competencies: * Highly organized. Strong ability to take many disparate details and organize into a clear, workable format. Able to easily absorb new information on the fly and incorporate into day-to-day workflow. * Process-driven. Tendency and ability to create structure and a systems-based approach when faced with ambiguity. Must be capable of seeing big-picture strategy while keeping track of fine details as they shift and evolve. * Extremely collaborative. Excels with opportunity to learn from others and build strong relationships based on trust. Must be comfortable forming genuine partnerships with a wide variety of personalities and roles across all levels of the company. * Service oriented. Genuinely enjoys helping others and engaging in active listening. Open to feedback with a strong desire to deliver an excellent experience. Passion for working for the greater good. * Flexible and nimble. Ability to change direction quickly with little notice. Adept at making adjustments and changes to suit shifting priorities. * Skilled communicator. Tuned into how and when to communicate key details to various stakeholders. Extremely thoughtful about delivering updates and sharing details to ensure all parties have relevant and appropriate information in a timely manner. Required Qualifications & Education: * Bachelor's degree in Marketing, Business, Communications or related field. * Experience in a service-oriented role; hospitality background is preferred. * 2+ years project management or event planning experience. * Some travel required (10-15%). * Ability to manage projects strategically while understanding individual needs of multiple departments and sales offices. * Demonstrated communication skills, especially with middle and upper levels of organization. * Str BI Worldwide Edina MN

Senior Marketing Manager

Samsung Electronics America Inc