Senior Marketing Manager ( Member Engagement)

Best Doctors Purchase , NY 10577

Posted 3 months ago

Mission to Our Employees:

Teladoc Health is the global virtual care leader, offering the only comprehensive virtual care solution spanning telehealth, expert medical, and licensed platform services. Teladoc Health serves the world's leading insurers, employers, and health systems and helps millions of people around the world resolve their healthcare needs with confidence. We are committed to provide our Employees a stable work environment with equal opportunity for learning and personal growth. Creativity and innovation are encouraged for improving the effectiveness of Teladoc Health. Above all, Employees will be provided the same concern, respect, values and caring attitude within the organization that they are expected to share with our clients.

What we are looking for:

The Teladoc client landscape spans a number of diverse segments from Health Plans, and Employer clients, to smaller segments such as Resellers and Public / Labor Unions.

The Senior Marketing Manager of Member Engagement will be instrumental in shifting consumer behavior, from driving to the doctor to accessing quality care virtually. This role provides an exciting opportunity for a strategic marketer to bring value to our US based Employer clients by delivering deep member engagement with Teladoc's products and services.

This is a key client facing role on the Member Engagement team. We are looking for a bold, innovative marketer who will challenge the status quo. The Senior Manager of Member Engagement must be a data-driven, member focused individual who will deliver value to our U.S. Employer clients through traditional and digital touchpoints.

What you will do:

  • Know our strategic clients, anticipate their needs and develop tailored, compelling member engagement plans and client tools to amplify the Teladoc Health continuum of care message to their populations.

  • Think creatively beyond what we have done historically, to build strategies rooted in customer insight, data and best practices.

  • Become the expert on market dynamics, consumer behaviors and trends to inform the right Member Engagement curriculum, tactics and the right media mix to break through the clutter in the US market.

  • Partner with Finance and Client Management to focus engagement resources, capabilities & investments on key economic segments and strategic clients

  • Work in lock step with the broader Member Engagement and PR teams to champion the development, deployment and testing of new campaign pilots and/or capabilities, support the sell-in to clients ensuring a smooth delivery and alignment with Teladoc and client objectives.

  • Adopt a test and learn discipline to deliver continuous growth.

Requirements:

  • Self-starter who is comfortable and can thrive with white space

  • Curiosity and desire to question status quo

  • Strong negotiation and influence skills with ability to work across lines of business, with all levels of management and with external clients

  • A strong thought leader who can execute within compressed timelines

  • Highly data driven with experience synthesizing quantitative and qualitative insights to inform business decisions

  • Strong attention to detail and ability to effectively balance operational and strategic needs

  • A strong project manager with a rigorous approach to prioritization

  • Ability to inspire a cross functional team to bring to life his/her vision

  • Solid understanding of marketing principles in a B2B2C and a B2C environment

  • Nimble, agile, rolled up sleeves an entrepreneurial spirit with the ability to drive change

  • A customer focused marketer with client facing experience

  • A minimum of 8 years of experience

  • A bachelor's degree is required

  • Excellent communication, analytical and problem solving skills

  • Strong collaborator who can build momentum with partners

  • Problem solving skills with proven ability to organize and analyze data

  • Some travel is required

Company Benefits:

  • Very competitive salary & equity compensation.

  • Excellent health, dental, vision coverage.

  • 401k benefits with employer matching contribution; immediately vested.

  • Awesome people to work with.

  • Becoming a part of a movement in telemedicine and building something that matters.

For a more detailed look at our company and values, visit our website at https://teladochealth.com/en/about/

At Teladoc Health we thrive on difference and individuality. Teladoc Health is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status.


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Senior Marketing Manager ( Member Engagement)

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