Cisco Systems, Inc. San Jose , CA 95111
Who You Are:
You are a creative, inquisitive, tenacious and eager marketing professional who likes technology and loves connecting technology solutions to business problems. You have a knack for creating fun, innovative and attention-grabbing content that stands out amongst the crowd, you enjoy thinking outside the box and applying new ideas to your work. You have a talent for creating messaging that is powerfully simple. You take calculated risks on new endeavors that have potential for significant ROI. And if you fail, you fail fast because you focus on accountability. You believe a strong team is more important than any single person's contributions and are comfortable working in an ever-changing environment and market landscape.
More specifically, you are well versed in modern data center technologies and trends. You understand the direction of the industry and how concepts like virtualization, automation, cloud, application development, and security are influencing what vendors are building and what customers are buying. You are able to use that knowledge to connect technology capabilities with business needs in a way that ensures we are showcasing how we are helping our customers be successful.
If this is you, you may be the Sr. Data Center Solutions Marketing Manager we need to help us expand our internal and external reach.
Who You'll Work With:
You will become an integral part of Cisco's Data Center Networking and Solutions Marketing team, helping to build Cisco's brand, thought-leadership presence, and demand and seller readiness programs for our entire MDS, Nexus, ACI, Tetration and Network Assurance Engine portfolio. You will focus heavily on technology solutions specifically around our Intent-Based Networking for Data Center. You will partner with the larger marketing organization to help execute against our global strategy and collaborate closely with all of our stakeholders (such as product BUs, services, and sales) that help deliver across the entire buyer's journey.
What You Will Do:
The chief areas of responsibility for this role include:
Producing top of funnel, middle of funnel, Social, Videos, Digital, Seller/Partner enablement content
Dissecting, understanding and communicating our bundled Cisco offerings to create effective, compelling and easy-to-consume messaging
Working closely with our GTM teams to design effective campaigns that offer compelling content and target intended audiences
Working with our digital teams to improve our overall web presence and digital marketing techniques (web, social, search, PPC, digital advertising)
Helping to plan and execute around the events we host and sponsor (Cisco Live, partner events, industry events)
Helping to build content and coordinate webinars, events and other training initiatives that help sellers better articulate the value of the solutions we offer
Injecting content with fresh ideas, outside-the-box thinking, and creativity to help us achieve an outside-in approach
What You Need to Have:
Minimum of 12 years marketing or evangelizing experience within a field marketing, product marketing, sales or pre-sales team
Strong technology background in software defined networking and Data Center automation solutions
Strong experience in end to end marketing of multi-cloud data center networking solutions including SDN, policy based network security, network automation and intent based networks
Deep understanding of the competitive landscape for data center automation, cloud and security
Proven track record in distilling complex technology constructs into simple, impactful and compelling outbound and inbound messaging
Demonstrated ability to create, position and promote content (paid and organic) to drive awareness of technology products, solutions and services to diverse audiences
Excellent story-telling and solution messaging creation skills
Excellent oral and written communications skills, including experience working in cross-functional teams and presenting / pitching to business executives
Demonstrated ability to support demand generation programs, including events and digital content deployment
Strong interpersonal communication skills and respect for diverse groups of people
Availability to travel approximately 25% of the year
Demonstrated ability to work with minimal direction in a fast-paced, highly matrixed organization
Commitment to collaborative problem solving
We connect everything: people, processes, data, and things. We innovate everywhere, taking bold risks to shape the technologies that give us smart cities, connected cars, and handheld hospitals. And we do it in style with unique personalities that aren't afraid to change the way the world works, lives, plays and learns.
We are thought leaders, tech geeks, pop culture aficionados, and we even have a few purple-haired rock stars. We celebrate the creativity and diversity that fuels our innovation. We are dreamers, and we are doers.
We Are Cisco.