Senior Marketing Manager

Bloom Energy Sunnyvale , CA 94085

Posted 3 months ago

Job Description: Senior Manager, Marketing

Bloom Energy, a solid oxide fuel cell company, is looking for a Senior Marketing Manager to join its world class team. This individual should be a dynamic professional who is looking for a rewarding future in one of todays most exciting technologies. The position reports to the Director of Product Marketing in one of the fastest growing areas of the company.

Location: This position will be based in Sunnyvale, CA

Role and Responsibilities:

Translate marketing strategies into the optimal mix of programs and media channels (lead generation, collateral, e-marketing, web, public relations, direct marketing, tradeshows, etc.) and the budgets necessary to achieve plan goals

Marketing campaigns management for lead generation in close coordination with sales

Lead and execute on events, tradeshows, and seminars

Lead and execute annual Bloom Energy thought leadership and customer event

Measure and report out on business impact of campaign activities

Work closely with the team to coordinate major messages and branding considerations internally and externally to ensure consistent and integrated messaging and branding

Manage website content, develop SEO plan, and report and manage web analytics

Skills and Experience:
6-10 years of marketing communications experience (digital communications, tradeshow management, public relations, branding, collateral development, etc...)

Excellent project management and multi-tasking skills in a fast-paced environment.

Demonstrated customer focus and capabilities for cross-functional teamwork, agency management, budget management.

Strong understanding of SEO and social media

Excellent presentation, communication and written skills

Creatively minded with excellent organizational skills

Mailchimp, Salesforce, HTML, and Photoshop knowledge a plus

Management experience a plus

Bachelor's degree in business, marketing, communications, or other related discipline

MBA and energy experience highly preferred

About Bloom Energy

Bloom Energy will make clean, reliable energy affordable for everyone in the world. Our technology, first developed for NASA's Mars Program, will dramatically change the way that the worlds energy is produced, distributed and consumed. Blooms unique on-site power generation systems are among the most efficient on the planet, providing significantly reduced operating costs and producing dramatically lower greenhouse gas emissions.

Bloom Energy Servers are currently producing power for many Fortune 500 companies including Apple, Google, NSA, Walmart, AT&T, eBay, Staples, as well as notable non-profit organizations such as Caltech and Kaiser Permanente. Bloom Energy has more than 300 MW of Bloom Energy Servers installed in the United States, Japan and India.

Bloom Energy is an equal opportunity employer and makes employment decisions on the basis of merit. We are committed to compliance with all applicable laws providing equal employment opportunities.

All qualified applicants, will receive consideration for employment without regard to race, sex, color, religion, national origin, protected veteran status, or on the basis of disability. Bloom Energy makes reasonable accommodations, consistent with applicable laws, for the known physical or mental limitations of an otherwise qualified applicant or employee with a disability, who can perform the essential job functions, unless undue hardship would result.

Are you a returning applicant?

Previous Applicants:

Email:

Password:

If you do not remember your password click here.



See if you are a match!

See how well your resume matches up to this job - upload your resume now.

Find your dream job anywhere
with the LiveCareer app.
Download the
LiveCareer app and find
your dream job anywhere
lc_ad

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Senior Web Marketing Manager Digital Strategy And Operations Team

Linkedin

Posted 2 days ago

VIEW JOBS 11/17/2018 12:00:00 AM 2019-02-15T00:00 Senior Web Marketing Manager, Digital Strategy and Operations Team Sunnyvale, CA. LinkedIn was built to help professionals achieve more in their careers, and every day millions of people use our products to make connections, discover opportunities and gain insights. Our global reach means we get to make a direct impact on the world's workforce in ways no other company can. We're much more than a digital resume – we transform lives through innovative products and technology. Searching for your dream job? At LinkedIn, we strive to help our employees find passion and purpose. Join us in changing the way the world works. LinkedIn is looking for a Senior Web Marketing Manager to accelerate our growth for LinkedIn Marketing Solutions. The right person will be a conversion rate optimization (CRO), A/B testing, performance marketing, and web content expert. Responsibilities: * Web strategy and Conversion Rate Optimization (CRO): partner with a team of talented marketers and product managers to deliver high growth demand gen and customer marketing initiatives in a cross-functional environment. Identify areas of opportunity rooted in data and industry best practice and develop plans of action to educate and engage prospects and customers, and drive conversion rate improvements for LinkedIn Marketing Solutions. * "Always be testing": from A/B testing landing pages, targeting criteria & content placement, to optimizing self-serve purchase flows, you'll be the expert on audience conversion strategy and objectives. You'll partner with marketers to understand the strategy and business needs and with Design, Web Dev, and Marketing Ops teams on UX enhancements. Generate test briefs, refine testing methodology and roadmaps across lines of business, and evangelize learnings. * Web personalization: LinkedIn is uniquely positioned to bring a personalized web experience to prospects and customers. Using business objectives, robust data, segmentation analysis, and a library of content, you'll help make the LinkedIn Marketing Solutions website more relevant and conversion-optimized. * Analytics and reporting: measure website performance and report to cross-functional stakeholders, including marketing, product, and engineering. Benchmark & measure the impact of A/B testing & CRO initiatives in order to shape and define optimization and experimentation strategy for LinkedIn Marketing Solutions. Basic Qualifications: * BA/BS degree * 6+ years of web marketing experience Preferred Qualifications: * Demonstrated track record of building and optimizing web experiences to drive growth * Product go to market and launch experience, ideally in the technology industry * Excellent communication, project management, and people skills * Ability to analyze data and translate web findings clearly for both technical and non-technical audiences * Experience partnering with marketing stakeholders across product, demand generation, and customer marketing * Competency in Web and business analytics tools and reporting (ex. Google Analytics) * Strong understanding of the most recent trends around consumer and enterprise web usage including experience with social media * Ability to understand technical subjects and learn about emerging technologies * Thrive in a dynamic, performance-driven environment where agility and innovation are prized Linkedin Sunnyvale CA

Senior Marketing Manager

Bloom Energy