Senior Marketing Associate

American International Group Jersey City , NJ 07097

Posted 3 weeks ago

Senior Marketing Associate

Your future team

The AIG Funds Marketing team plays a critical role in supporting the needs and priorities of the Retail Mutual Funds business. Part of an award-winning team within AIG Life & Retirement, we are dedicated to delivering best-in-class marketing and communications results that help drive sales and position AIG Funds as a premier asset manager. In this role, you will have an opportunity to partner with key stakeholders across the organization and make a significant contribution to our growth and success.

The primary purpose of the job is to support the marketing needs of the organization, assisting with the execution, production and delivery of high impact, results-driven campaigns and materials. This position is charged with aligning closely with constituents to support business initiatives and priorities, contributing to the achievement of sales and revenue goals, and positively promoting AIG Funds as an industry leader.

Your contribution at AIG

As an influencer at AIG, people come to you as a "go-to" source for help and support because of your deep knowledge and expertise. As a more experienced team member, you are capable of driving continual improvement and impacting the way that things get done. Because of your influence, whether direct or indirect, we are able to deliver powerful outcomes for our clients. As part of your role as a Senior Marketing Associate, you will:

  • Assist in the development, execution, and measurement of marketing strategies and activities

  • Assume a lead role in the maintenance of existing sales literature and digital assets

  • Manage projects and processes to maintain efficiencies and successfully meet deliverables

  • Engage in copywriting, editing, and proofreading across a broad range of marketing materials

  • Ensure that all communications meet corporate, brand, and compliance/legal standards, as well as financial regulatory requirements

What we are looking for

  • Direct working experience in a similar financial services marketing role

  • Relevant experience in the development and maintenance of marketing materials/campaigns

  • Understanding of marketing principles, value propositions, target audiences and distribution channels

  • Familiarity with digital marketing strategies and website content management

  • Strong knowledge of the financial services industry, mutual funds and asset classes

  • Proficiency in desktop programs, including Microsoft Word, Excel and PowerPoint

  • Excellent written and verbal communication skills

It has been and will continue to be the policy of American International Group, Inc., its subsidiaries and affiliates to be an Equal Opportunity Employer. We provide equal opportunity to all qualified individuals regardless of race, color, religion, age, gender, gender expression, national origin, veteran status, disability or any other legally protected categories.

At AIG, we believe that diversity and inclusion are critical to our future and our mission - creating a foundation for a creative workplace that leads to innovation, growth, and profitability. Through a wide variety of programs and initiatives, we invest in each employee, seeking to ensure that our people are not only respected as individuals, but also truly valued for their unique perspectives.

Functional Area:

CM - Communications

Estimated Travel Percentage (%): No Travel

Relocation Provided: No

American General Life Insurance Company

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Senior Marketing Associate

American International Group