At Veeva, we build enterprise cloud technology that powers the biggest names in the pharmaceutical, biotech, consumer goods, chemical & cosmetics industries. Our customers make vaccines, life-saving medicines, and life-enhancing products that make a difference in everyday lives. Our technology has transformed these industries; enabling them to get critical products and services to market faster. Our core values, Do the Right Thing, Customer Success, Employee Success, and Speed, guide us as we make our customers more efficient and effective in everything they do.
This is an integral member of Veeva's marketing team, as you will be responsible for bringing our digital strategy to life across veeva.com and our other digital touchpoints.
This is a high impact role as you will be asked to own Veeva.com and our related marketing properties. The right candidate for this position is a creative problem solver with a passion for delivering engaging experiences across all our digital touchpoints.
This is a full-time position that will report to the Sr. Director of Digital and is located either in our Pleasanton, California, Columbus, OH, or Radnor, Pennsylvania offices.
What You'll Do
Partner with global marketing and other organizational stakeholders to define, plan and implement our digital strategy across Veeva.com and associated web properties
Manage and execute all site updates on veeva.com and associated web properties on time, according to requirements, and in alignment with our brand and style guides
Establish and manage the end-to-end project queue for all digital requests from ideation, requirements scoping, capacity planning, resource allocation, development, QA, signoff, release, through post launch communication and measurement
Lead the digital team with a priority on team and employee growth and development
Manage team capacity and resource contractors and vendors to augment staffing and digital skillsets as necessary
Serve as a center of excellence to the larger Veeva organization on digital best practices
Partner with Veeva IT on technical projects focused on advancing our digital capabilities
Maintain and optimize Veeva.com for SEO, site quality, and site performance
Launch, optimize, and measure digital campaigns across Google, LinkedIn, and other advertising platforms
Report on the effectiveness on Veeva's digital strategy by identifying and tracking key KPIs and showing performance and business impact against business priorities
Build interactive web pages from PSDs that are responsive and SEO friendly
5+ years experience running a corporate web presence including managing an intake queue that supports multiple stakeholder teams
2+ years hands on experience with WordPress an administering corporate WordPress implementations
2+ years running digital marketing and advertising programs (Adwords, Linkedin, etc.)
2+ years experience successfully managing developers and marketers
Experience with SEO best practices for a global website
Experience with providing recommendations on UX and site optimization
Experience instrumenting digital analytics and providing reporting and insights
Experience in a B2B marketing organization
Must be a self-starter with high standards
Ability to prioritize and manage various projects based on changing business requirements
Ability to thrive in a fast-paced, high-growth environment
Excellent attention to details and fast learner
Good communication, interpersonal, and teamwork skills
BS or BA in Marketing, Engineering, or similar degree preferred
Nice to Have
Solid eye for design and UX best practices
Web design including creation and editing of digital assets that are optimized for the web using tools like Adobe Photoshop/Illustrator
Working knowledge of marketing automation platforms (Pardot/Marketo/Eloqua) and CRMs (SFDC)
Prior experience with A/B testing and conversion rate optimization
Prior experience with Google tag manager and google analytics
Perks & Benefits
Healthy, free, provided lunches and snacks every day
Allocations for continuous learning & development
Discounted gym membership
Veeva's headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.
Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances.