Senior Manager Of Ecommerce, BHI

As Senior Manager of eCommerce, BHI you will develop and implement comprehensive eCommerce strategies for Balsam's international markets, considering cultural nuances and local consumer behaviors. You will be a key contributor to the eCommerce roadmap and proactively identify and capitalize on new growth opportunities.

This position works closely with eCommerce Operations, UI/UX, Marketing, and Creative teams to launch inspirational, educational, and conversion‐driven website content that optimizes the shopper experience and proves our brand value to our shoppers.

This full-time position reports to the VP of eCommerce and is expected to work in a hybrid model, which currently includes Tuesday and Wednesday in-office.

What you'll do:

• Use data & analytics tools to understand customer purchase patterns and pain points, and leverage these insights to tailor site content and shopper journey

• Gain a deep understanding of cultural shopping nuances and incorporate them into site strategies

• Develop and maintain seasonal site calendar; planning content and campaigns to meet or exceed eCommerce KPIs

• Identify business challenges, develop creative solutions, and take ownership of driving those solutions to fruition

• Work closely with Localization team to stay up-to-date on eCommerce regulations and compliance requirements to ensure that our international sites

• Lead a small team of talented individuals to optimize our international online presence, ensuring a seamless and engaging customer experience

• Work with urgency and strong drive to improve the shopper journey and deliver on International goals

• Partner with cross-functional teams (marketing, merchandising, operations) to ensure a cohesive international brand experience.

• Proactively identify and champion new growth initiatives, pushing the boundaries of what's possible

• Foster a culture of ownership and initiative, empowering the team to contribute their best

People Management:

• Conduct regular conversations with direct reports covering performance and assessing career advancement opportunities within the team, engage with the larger team through skip level and monthly functional meetings, coordinate hiring plans, and guide team to adhere to company norms

People Development:

• Lead team by providing guidance on career development, fostering diversity and inclusion, identifying training needs, promoting our values, and supporting collaboration across teams

What you bring to the table:

• 10+ years of experience in eCommerce/Retail

• A go-getter who thrives on shaping their own path and consistently pushes for growth and innovation

• Thrives in a dynamic environment with a rapid test & learn mindset; comfortable taking calculated risks

• Customer-centric mindset with understanding and sensitivity to culture shopper differences

• Exceptional Analytical, Problem-Solving, and Critical Thinking skills

• Ability to influence across functions and communicate effectively across levels

• Prior experience in leading cross-functional projects

• Strong understanding of web-based consumer behavior and eCommerce KPIs

• Experience in working with Creative, Product Management and/or Technology teams

• Bachelor's Degree in Merchandising, Economics, General Business Management or equivalent

About Us: Balsam Brands is a global, eCommerce retailer with roots in holiday and home décor. We strive for excellence in everything we do and present a unique opportunity for those seeking to have a meaningful impact in a people-first company that values relationship building, authenticity, and doing the right thing. We have steadily growing teams in Boise, the Bay Area, Dublin, and the Philippines.

The company's mission is to create joy together. We empower our team and partners to love what they do, provide products and experiences that inspire meaningful moments with family and friends, and give back to our families and communities in impactful ways. When you join Balsam Brands, you'll find a culture of caring people doing challenging work and building a welcoming workplace.

• Check out our flagship brand, Balsam Hill: www.balsamhill.com

• Balsam Brands in Forbes: https://bit.ly/balsambrandsforbes2023

• Balsam Brands on LinkedIn: http://www.linkedin.com/company/balsam-brands/

• Glassdoor: https://bit.ly/balsambrands-glassdoor

At Balsam Brands, we strive to offer a competitive compensation and benefits package. For permanent, full-time team members, our current package includes:

• Competitive compensation, including a cash-based incentive plan; salary is reviewed yearly and may be adjusted as part of the normal compensation review process

• Comprehensive Medical, Dental, and Vision coverage, with 100% of monthly premiums covered for team members, and 85%+ employer-paid premiums for other coverage tiers that include dependents

• Up to $2,000 annual funding toward HSA accounts

• Medical, transit, dependent care FSA

• Infertility coverage offered on all medical plans

• Generous parental leave program and flexible return options

• Company-paid life and AD&D insurance

• Company-paid short and long-term disability insurance

• 401(k) with dollar-for-dollar company match up to $4,000 per calendar year

• Employee Assistance Program (EAP) and other mental health and wellness perks

• Paid holidays, annual shutdown week, PTO, and volunteer time-off (VTO) packages

• Paid 5-week sabbatical leave after 10 years of employment

• Annual continuous learning benefit up to $1,000 per person, per fiscal year

• Up to $300 flexible reimbursement to support setup of new team member's work-from-home environment

• Generous team member merchandise discount

• Valuable extras: identity theft protection, subsidized parking, monthly wellness, pet insurance, accident & critical illness insurance

The base pay range for this position is: $145,000 to $162,000. Where an individual falls within that range will vary based on several factors including geographic location and may vary depending on candidate qualifications and experience, applicable skills, and other job-related factors. We benchmark our pay ranges against current external data sources and regularly review compensation for our team members. Balsam Brands is committed to providing our team members with an internally fair, externally competitive, and fiscally prudent total compensation package administered in a simple and consistent manner.

At Balsam Brands, we strive to build a diverse, equitable, and inclusive team to fulfill our purpose to create joy together. Balsam Brands is proud to be an equal opportunity employer. We encourage people from all backgrounds, ages, abilities, and experiences to apply. We do not discriminate on the basis of race, ethnicity, religion, national origin, citizenship, marital or family status, disability, sexual orientation, gender identity or expression, pregnancy or caregiver status, veteran status, or any other legally protected status. We will ensure that individuals with disabilities are provided reasonable accommodations to participate in the job application and interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

#LI-Hybrid

All your information will be kept confidential according to EEO guidelines.