Senior Manager, Customer Strategy

Campbell Arnott Camden , NJ 08101

Posted 1 week ago

Since 1869 we've connected people through food they love. Our history was created by remarkable people, ideas, and innovations. It serves as inspiration and foundation for our future success.

We're proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell's brand, as well as Michael Angelo's, noosa, Pace, Pacific Foods, Prego, Rao's Homemade, Swanson, and V8. In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder's of Hanover.

We foster a culture of belonging where people come first, and diversity is embraced. And we live our values, always, while setting the highest standards for performance.

Here, you will make a difference every day. You will be part of a dynamic, collaborative, and competitive team. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

General Summary:

The Senior Manager of Customer Strategy is responsible for translating Business Unit initiatives into customer objectives and strategies to deliver their AOP and JBP commitments. This critical leadership role will partner with customer and brand teams to deliver Distribution, Shelving, Merchandising and Pricing objectives to drive positive financial and marketplace results, including the launch of Big Bet innovation.

Primary Responsibilities:

The Senior Manager of Customer Strategy will interact regularly with Sales, Brand/ Shopper Marketing, Revenue Management, Category Management, and Shopper Insights to support strategic customer plans. This position is responsible for business and category-focused demand forecasting & trade management supporting commercial plans.

  • Own and lead the annual planning process - ensure we are incorporating the customer voice, delivering on customer requirements and elevate initiatives, and assess risks and opportunities to plan.

  • Co-create annual brand and sales executional strategies alongside Sales Leadership, Marketing and Category Strategy partners

  • Works with peers in marketing to ensure Big Bet Innovation strategies are developed with the voice of the Customer and are executed seamlessly - including setting reasonable targets across key KPI's, ensure the vitality & attractiveness of the proposition, and drives category growth

  • Be the sales voice in Portfolio Management Review (PMR) and Commercialization (Gating) across all Innovation projects for brand(s) of responsibility

  • Play a critical role in Integrated Business Planning representing Sales with key metrics in mind: trade spend, distribution, merchandising, and innovation

  • Partner with Revenue Management and Brand on multiyear price pack architecture strategy and executional plan

  • Partner with customer teams to build quality plans in alignment with both customer and Campbell Snack multiyear strategic growth initiatives; assess plans and make recommendations based on findings to drive improvement.

  • Lead compelling Brand offense and defense selling materials for Customer Sales and Field Operations, including innovation and key event drive window selling stories.

  • Manage and provide solutions to supply chain and logistics headwinds and opportunities

  • Prioritize available product across Customers and build/execute Customer allocations where needed

Job Complexity:

  • Works with many cross-functional groups or teams at the customer, customer team, and headquarter level (e.g., Sales teams, Marketing, Category Management, Revenue Management, Finance, Shopper Insights)

  • Understands the unique characteristics and challenges of various retail channels and retailers and their implications and opportunities within the Business Unit

  • Synthesizes multiple data sources to develop clear strategic initiatives and compelling selling stories

  • Ensures continuous skill building within the function through the introduction of new tools and practices to attain and maintain strategic outlook

Minimum Requirements:

  • Bachelor's Degree Required

  • Minimum 8-10 years CPG experience required

  • Strong verbal and written communication skills, including public speaking

  • Bakery Experience Preferred

Knowledge, Skills, and Abilities Preferred:

  • Change Leader

  • Strong influencing skills - specifically within a matrix organization

  • Works well autonomously, self-starter

  • Strong prioritization skills and business agility; strong ability to change and flex planning (resourcing, budgets, etc.) to optimize against opportunities

  • Communication Skills - Business Writing and Presentation

  • Negotiation Skills

  • Strategic Thinking

  • Advanced analytics

  • Strong understanding of P&L drivers

  • Category Management/ Insights

Working Conditions:

Relocation is Available for this role!

  • Hybrid model! In our new 50-million-dollar headquarters (Camden, NJ) only 3 days a week in the office

  • Travel as needed (10-15%) to company meetings, company training, customer meetings, and other regions as business needs demand

The Campbell Soup Company headquarters office offers:

  • Full-service cafeteria

  • Shuttle Service to the office and back from Philly!

  • Company Store

  • Credit Union

  • Dry Cleaner

  • Day Care Facility

  • Free Fitness Center

  • Product & Recipe Testing with our R&D Team

This role reports directly into the Senior Director, Customer Strategy

#LI-Hybrid

Compensation and Benefits:

The target base salary range for this full-time, salaried position is between

$105,000-$172,200

Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.


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