Senior Insights Analyst

How would we describe a career with Agri-Mark/McCadam/Cabot Creamery? More than 100 years of: Farmers, Family, Mission, Purpose, Sustainability, Respect, Integrity, Work Ethic, Teamwork, Pride in Award Winning Products, and Agriculture.

Cabot Creamery achieved B Corp certification in 2012 and became the world's first dairy co-op to do so. This certification demonstrates our commitment to transforming the global economy to benefit all people, communities, and the planet.

What you'll be doing:

The Insights Analyst role will focus on identifying opportunities for growth and expansion of the Cabot brand using a variety of data sources and strategies. A highly collaborative position, this role will be responsible for creating regular reporting and dashboards, and demonstrating a strong understand of Cabot's categories, competition, and the retail landscape. Partnering with the sales team, this role will create retailer presentations and selling stories, and help conduct trade spend analysis.

• Perform in-depth business & category analyses using syndicated and other data sources, providing conclusions and recommendations.

• Skilled is data management and analysis using Power BI and Power Pivot

• Partner with sales to create insights-driven selling stories to drive both Cabot's performance in market and our retailers' success.

• Partner with multiple business units to manage and fulfill presentation & reporting requests.

• Provide regular reporting on brand performance and company KPIs to Marketing and company leadership.

• Manage timelines, work with various tools, analyze raw data, create reports and presentations using data visualization and storytelling.

• Help design and execute qualitative and quantitative research initiatives to gather insights into consumer preferences, attitudes, and behaviors.

• Utilize consumer insights to identify opportunities to drive Cabot brand growth.

• Manage and coordinate with research partners on projects to deliver on research objectives.

• Work with Trade Promotions Manager to analyze trade space to drive results and efficiency.

• Build strong understanding of the Cabot brand's performance, the competition, and the retail landscape.

What we are seeking:

• 3+ years of experience in a data analytics role within the CPG industry

• Deep experience with syndicated scanner data (Circana or AC Neilsen)

• Working knowledge of Power BI and Power Pivot

• Candidates must possess the ability to interpret complex data and multi-task

• Strong analytical, problem-solving, and critical thinking skills

• Working knowledge of data warehousing, modeling, and mining

• Experience supporting Sales teams by compiling and analyzing sales and scanner data

• Excellent communication and presentation skills

• Must be proficient in Microsoft Excel and PowerPoint