Senior Digital Operations Analyst

Charter Spectrum Charlotte , NC 28201

Posted 2 months ago

Spectrum Reach (www.spectrumreach.com) grows businesses of all sizes with custom, multiscreen advertising solutions, backed by the power of TV, data, innovation, community experts, and unforgettable creative.

JOB SUMMARY

The Senior Digital Operations Analyst role within the Digital Operations Systems and Activation team will work with cross-functional teams to drive operational perspectives in developing and deploying new digital advertising products. It focuses on establishing and improving workflow and processes supporting the display and video ad tech infrastructure across the entire Spectrum Reach footprint. This position will be responsible for maintaining reliable, consistent operation of the ad serving systems to provide a high-quality experience for our advertising teams and clients.

MAJOR DUTIES AND RESPONSIBILITIES

  • Oversee the ongoing review of processes to streamline, standardize workflow, and improve efficiencies.

  • Drive operational design, implementation, and administration of order management systems tying together disparate products and vendors.

  • Actively participate in cross-team workgroups for new digital product launches developing requirements and processes supporting operational perspectives.

  • Participate in designing reviews and testing to certify new vendors supporting digital and advanced advertising operations and products.

  • Develop materials and provide training for Digital Ad Ops fulfillment teams.

  • Provide support to the larger ad operations group with assigned custom projects requiring one-off investigation and troubleshooting.

  • Onboard and test new inventory sources from internal and 3rd party sources.

  • Analyze reports for trend analysis and actively engage technical partners to solve issues.

  • Identify and resolve technical issues related to ad server technology and/or ad tag implementations for both clients and internal teams.

  • Monitor daily activity using available ad servers to verify ads are running and system is delivering as expected.

  • Lead network/inventory audits to ensure all available inventory is recognized and utilized to the fullest revenue-producing extent.

  • Technical lead for third party vendors and relevant certifications related to ad server management.

  • Manage escalation of technical implementation of digital and advanced ad products.

  • Proactively communicate with Product and Operational teams as necessary to resolve issues, modify processes, and establish requirements for new workflows related to tech issues.

  • Responsible for all ad tag generation and compliance processes.

  • Serve as digital subject matter expert in various areas which might include Google Analytics, VAST/VPAID ad tags, Salesforce/CRM, Ad Quality & Compliance, Reporting platforms.

  • Perform other duties as required.

REQUIRED QUALIFICATIONS

  • 5 years of experience working with Digital Advertising Operations.

  • Experience troubleshooting campaign set-ups, tag generation, and delivery issues using IP-based ad servers and UIs

  • Proficiency in online ad ecosystems and available transaction types (CPM, CPA, RTB, ROI, etc.)

  • Strong knowledge of Google Ad Manager/DFP/DoubleClick, FreeWheel MRM, or other relevant ad serving technologies

  • Strong knowledge of digital ad serving technologies (ad server logic, redirects, 3rd party tags, pixels, and cookies)

  • Experience with ad servers, bid managers, or DSPs

  • Knowledge of data modeling, importing, cleaning and validating data

  • Strong experience with advanced Excel functions

  • Experience with Tableau or other BI tools a plus

  • Experience with project management tools and Visio a plus

  • Strong communication skills

  • Strong time management, organizational, multitasking and prioritization skills

  • Ability to work independently, as well as in a collaborative and dynamic team environment

  • Ability to adapt to change and learn new applications/processes/products quickly

  • Anticipates and quickly identifies problems and establishes plans to rectify situations while displaying good judgment

  • Bachelor's Degree in Business, Statistics, Digital Media or related field, equivalent training, education and experience

icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon
lc_ad

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Senior Operations Analyst

Bank Of America Corporation

Posted 5 days ago

VIEW JOBS 5/28/2020 12:00:00 AM 2020-08-26T00:00 Job Description: Job Description: Responsible for the day to day resolution of complex problems and the execution of complex transactions for the business unit, or units, including research. Coordinates the implementation of new products and or services, procedures, and systems and or hardware solutions for problems in the operations environment. Initiates projects and alternatives to improve operations efficiency. Ability to use Microsoft Office to support status reporting requirements. Should have thorough understanding of the business unit's operations processes and implications on other groups within the operations function. Knowledge acquired through increasingly responsible operations analysis work and on the job training. Ability to communicate across and up the organization. Must be able to work independently and is not afraid to make a decision and act on it. Provides guidance to associates within own unit regarding procedural, technical and/or operational changes. Individuals typically have 3-5 years of experience. Bachelor degree or equivalent preferred. Required Skills: BA, or comparable work experience Excellent attention to detail Excellent written and verbal communication skills Proficient in Microsoft Office (Excel, Word, Power Point) Ability to learn quickly and adapt to change Must be willing to work in a high-volume, multi-task environment Desired Skills: Knowledge of Concur, Ariba eRequest, SAP and eLedger Knowledge of Accounts Payable process Shift: 1st shift (United States of America) Hours Per Week: 40 Learn more about this role Bank Of America Corporation Charlotte NC

Senior Digital Operations Analyst

Charter Spectrum