Senior Copywriter

WPP PLC Atlanta , GA 30301

Posted 2 weeks ago

Who Are We?

The&Partnership Group is the world's only truly full-service independent agency network, combining the energy and agility of a partner-owned business with the scale and strength of our alliance with WPP and GroupM.

We believe in The Power of &, bringing diverse talent together to transform the way great brands are built. Our teams blend creative, media, experience and technology specialists from across our marketing practices. The performance mindset of these teams optimises to business outcomes in every channel, fueled by the latest innovations in AI. Working alongside our clients' marketing departments, we deliver '&mplified Creativity' to solve their business and brand challenges seamlessly, creatively and efficiently.

Ultimately of course, we are our people. They're the most important part of our business, so we want to make a lasting impression on them in the same way they do on us, by striving to become the most important place in their careers.

That's why we do our best to build strong communities around them; provide the best possible opportunities for them to develop & grow; and empower them to make a difference to their clients and the world at large. Our strengths often lie in our differences, so we challenge and champion each other and our clients, to be the very best we can be.

The Role

We are looking for a Senior Copywriter to work as part of an embed agency, who can write effectively for social media, radio and print. Whether it's an email to a new customer which explains the benefits of their newly purchased digital subscription, or an in-feed social ad which promotes an exciting weekend supplement, you'll be able to engage a discerning target audience.

The ideal candidate will be required to originate creative ideas/concepts for various projects and craft the copy that clearly communicates these ideas to the end user.

Responsibilities:

You will work on a mix of short and long copy depending on the media, for example print ads will require tightly crafted headlines and small amounts of explanatory copy, whereas longer form communications such as brochures, micro-sites, landing pages and emails will need significantly more detail.

You will need to:

  • Come up with creative ideas and concepts, in partnership with the art director / designer

  • Present ideas to leadership for approval and development

  • Write clear, persuasive, original copy through the various iterations of the project

  • Liaise with clients and interpret their briefs

  • Work on several campaigns at once, sometimes under pressure and often to tight deadlines

  • Keep up to date with popular culture and trends

Skills and Experience Required:

  • At least 5 years' experience of copywriting

  • Working across the spectrum of media communications from print to digital

  • Bringing a strong working knowledge of how copy must evolve and adapt to suit different media and platforms

  • Applying precise attention to detail and determination to bring craft and quality to the creative work

  • Working across multiple projects at the same time using strong time management skills

  • Creating and maintaining a consistent and adaptable brand tone of voice

  • Translating specialist expertise into language appropriate for a customer audience

  • Excellent communication skills

  • Strong problem solving

The pay range for this role is $100,000-$125,000. Individual compensation will be commensurate with the candidate's experience and local cost of labor. Salary is subject to change based on factors such as geographic location and cost of living in location of hire.

Applicants must be legally authorized to work in the United States.

The&Partnership Group embraces and celebrates diversity, inclusivity, and equal opportunity. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide creative agency that represents global clients. The more inclusive we are, the more brilliant work we can create together.


icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon
lc_ad

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Senior Copywriter (Healthcare)

Vmly&R

Posted 2 days ago

VIEW JOBS 5/4/2024 12:00:00 AM 2024-08-02T00:00 Who we are: At VML, we are a beacon of innovation and growth in an ever-evolving world. Our heritage is built upon a century of combined expertise, where crea Vmly&R New York NY

Senior Copywriter

WPP PLC