Senior Buyer

Horizon Media, Inc. New York , NY 10007

Posted 1 week ago

Job Description:

Job Summary

The candidate will research, develop, negotiate, and maintain buys for media outlets. In addition, the candidate will serve as Account Manager for one or more active clients, and as such must be able to effectively disseminate information, give direction, assign and delegate tasks, communicate and present concepts, represent the Department in agency meetings and client meetings, and manage other staff members.

Main Duties and Responsibilities

  • Media schedule development 30%

  • Gather rates, construct buys in Core buying system, and send schedules

  • Effectively negotiate & steward buys across multiple mediums & accounts

  • Serve as market expert, providing insight to the marketplace conditions and opportunities in specific markets or media outlets

  • Maintain knowledge and understanding of industry trends and new technologies that affect the buying discipline

  • Work closely with sales representatives to promote advantageous relationships

  • Media schedule management 30%

  • Manage market budgets and deliverables (GRPs, impressions, response data)

  • React quickly to campaign results, and implement required optimizations as directed

  • Account management 30%

  • Serve as primary Activation account manager across several Department accounts

  • Oversee other buyers' duties in negotiating and maintaining schedules for several accounts

  • Provide clear direction to staff regarding client goals and campaign management actions including buy-management optimizations

  • Participate in campaign results meetings/calls with client and brand strategy teams

  • Administrative 10%

  • Train and oversee Assistant Buyer regarding media fundamentals, policies/procedures, and computer systems

  • Represent Horizon Media and its clients in a professional manner at media industry events and presentations

Supervisory Responsibilities

  • Responsible for overseeing a shared Assistant Buyer as direct report

  • Responsible for directing and guiding other staff members pursuant to client campaign goals

Knowledge and Skills Required

  • Experience working in fast-paced advertising environment

  • Minimum 4-years experience in active buying

  • Buy-management experience, analyzing all aspects of metrics including Cost-per-Lead and Cost-per-Point

  • Quantifiable negotiation skills, with favorable media industry relationships

  • Proficiency with Microsoft Office programs

  • Experience with a media-buying computer program

  • Experience in creating pricing estimates

  • Effective collaborator and team-player

  • Excellent organizational, time-management, and prioritization skills

  • Strong communication skills: written, verbal, and presentation

  • Exposure to account management responsibilities preferred

Certificates, licenses and registrations


Physical Activity and Work Environment

A fast-paced and dynamic workplace with periods of high stress

The statements herein are intended to describe the general nature and level of work being performed by employees, and are not to be construed as an exhaustive list of responsibilities, duties and skills required of personnel so classified. Furthermore, they do not establish a contract for employment and are subject to change at the discretion of the employer.

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Senior Buyer

Horizon Media, Inc.