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Senior Associate, Enterprise Brand Social Media Operations

Expired Job

Capital One Mclean , VA 22107

Posted 4 months ago

McLean 1 (19050), United States of America, McLean, Virginia

At Capital One, we're building a leading information-based technology company. Still founder-led by Chairman and Chief Executive Officer Richard Fairbank, Capital One is on a mission to help our customers succeed by bringing ingenuity, simplicity, and humanity to banking. We measure our efforts by the success our customers enjoy and the advocacy they exhibit. We are succeeding because they are succeeding.

Guided by our shared values, we thrive in an environment where collaboration and openness are valued. We believe that innovation is powered by perspective and that teamwork and respect for each other lead to superior results. We elevate each other and obsess about doing the right thing. Our associates serve with humility and a deep respect for their responsibility in helping our customers achieve their goals and realize their dreams. Together, we are on a quest to change banking for good.

Senior Associate, Enterprise Brand Social Media Operations

Do you have a fascination with social media and a love for continuous learning? Are you super organized and motivated to help others get their ducks in a row, too? You could be the perfect match for the position we have open in our social center of excellence.

As part of the Brand Social team, the person in this role ensures Capital One's Enterprise Social Media presences are internally well-managed and that Capital One shows up as a leading brand on social media. We're looking for someone to be a steward for social media excellence across the company, representing the enterprise social center of excellence to social media users and marketers across Capital One. This person will be managing social media brand governance functions, leads a well-managed and well-documented governance process, and helps facilitate best-in-class social media brand strategy and interfaces with social media platform representatives. He/she will be an expert in Capital One's social media standards, and will be central to running a well-managed social presence for our growing world-class brand.

Direct Responsibilities

  • Provides guidance to social strategists and channel managers across the enterprise, working with a wide array of associates at all levels, to set expectations and prepare them to successfully represent their new social opportunities for assessment

  • Represents Brand Social across the enterprise as a social media subject matter expert, consulting with teams who are interested in activating on social media and providing counsel for how to strategically activate while also mitigating known risks

  • Provides relationship management for platform representatives from Facebook/Instagram, Twitter, YouTube, Pinterest, Snapchat and LinkedIn

  • Develops and articulates risk mitigation process requirements and artifacts

  • Develops/maintains training materials for use across the organization

  • Manages and operates the Social Media Intake Forum, a cross-functional governance forum that brings together stakeholders from strategy, legal, PR, compliance, etc. to review and govern new social media innovation opportunities

  • Manages twice-weekly Social Media Legal Office Hours, a forum to facilitate Legal and PR review of proactive social content

  • Manages social platform access including ongoing audits and password process maintenance

  • Clearly communicate requirements and facilitates requests for necessary approvals

  • Tracks and maintains a record of approvals

  • Maintains intranet pages designed to provide resources and information on social governance processes

  • Reviews monthly Brand Protection monitoring reports and recommends remediation approaches

  • Collaborates with Brand Horizontal to provide responses to quarterly risk control surveys

  • Participates in monthly reviews of the Brand Social team budget and assist in ongoing budget management and billing processes

The ideal person will be/have:

  • Relationship management skills, including with vendors/suppliers and a range of internal stakeholders

  • Flexible in prioritizing work, managing multiple tasks and meeting deadlines

  • Excellent written/oral communication, presentation, editing and copywriting skills and professional writing experience

  • Social Media and/or Marketing Communications

  • Reporting and storytelling experience

  • Enhanced knowledge of social strategy among large companies with a business-to-consumer marketing focus

  • Proficient in Microsoft Office/Google Suite (particularly Outlook/Gmail, Word/Docs, Excel/Sheets, and PowerPoint/Slides)

  • Project management skills

  • Experience in/knowledge of social media channels and strategy

  • Ability to partner effectively with cross-functional teams, work autonomously, and navigate ambiguity including senior stakeholders within operations, legal, PR, and brand management

  • Adept at managing multiple tasks, meeting deadlines, and keeping processes on track

  • Excellent written/oral communication skills

Basic Qualifications

  • Bachelor's Degree or Military Experience

  • At least 3 years of experience in social media marketing or marketing operations or brand governance or marketing communications

Preferred Qualifications

  • Brand Governance experience in a large, matrixed organization

  • Experience with Workflow management systems to assist with process management

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.


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Senior Associate, Enterprise Brand Social Media Operations

Expired Job

Capital One