Senior Analytics Lead

Akqa Berlin , NH 03570

Posted 3 months ago

Data is one of the fastest growing disciplines at AKQA with executive support, a globally connected team, and a wide set of professional tools and data engineering capabilities. Our clients are building the future of their business and more than ever data is at the heart of making this future work.

We're looking for an Sr. Analytics Lead who is passionate about using data to drive insights and optimizations that create better connections for consumers and improve bottom line business results. Our Berlin office is in need of a lead who can take charge of key accounts, define the vision and roadmap for our clients as well as get their hands on the work to deliver exceptional results.

The ideal candidate has extensive analytics and data expertise, client service / agency background, experience growing and managing a team, and Fortune 500 marketing analytics experience.

For the right person this role offers the chance to shine on top tier clients, impact experiences that touch millions, scope and build out a team to deliver on our vision.

Key competencies

  • Data Strategy: Ability to go from a client's business goals to a complete measurement plan that defines the metrics, systems, and methodologies needed to meet those objectives. Can see the forest for the trees and communicate coherent strategies that tie all the technical details together in executing a business-impacting program.

  • Thought Leadership: An evangelist for data products and services, able to ensure our clients and our teams see the possibilities that data opens up for producing greater insight and better work (through cross-disciplinary collaboration with UX, Design, Creative, Strategy, etc.). Good signs of this include experience putting together presentations, speaking at conferences, and writing original thinking or POVs on data problems.

  • Client Service: Always keeping our client's success top of mind.

    Experience defining and launching data programs from start to finish: conception, proposal, scoping, and fulfilment. Willing to go the extra distance to ensure projects are a success means getting dirty and doing the data clean-up to get a report out.

  • Ownership: Critical sense of ownership for the success of each account. This person must manage deliverables, understanding scope and timelines in detail in order to help program directors and client team support work and grow relationship with key clients.

  • Domain Aptitude: Knowledge and mastery of relevant marketing analytics systems such as web analytics (Google Analytics, Adobe Analytics, etc.), A/B testing, programmatic marketing, CRM, Social, and many others. Ability to guide and train new analysts, setup and configure these systems, and fully utilize these systems for insight and marketing success.

  • Data Science Fluency: Familiarity with data science methodology and applications, including core statistical fluency, knowledge of machine learning, and functionally how to apply these tools sets in a marketing science context such as A/B and multivariate testing, personalization, ad targeting, and customer clustering.

  • Software and Technical

    Knowledge:
    Experience with visualization programs like Tableau, proficiency with Excel and knowing what it's really good for, knowledge of SQL databases and how to use them, as well as knowledge of how statistical software packages (SAS/SPSS, R, Python) can be used to improve or automate work.
  • Industry Expertise: Ideally expertise in some major verticals such as retail, telecommunications and technology, automotive, or CPG.

AKQA is an Equal Opportunities Employer, we believe that diversity is vital to AKQA's ability to provide our clients with the best recommendations and are committed to fostering a varied and inclusive work environment. Your race, colour, ancestry, religion, gender, gender identity, national origin, sexual orientation, age, marital status, disability or veteran status have no bearing on our hiring decisions. If you have a disability or special need that requires accommodation, please let us know.



icon no score

See how you match
to the job

Find your dream job anywhere
with the LiveCareer app.
Mobile App Icon
Download the
LiveCareer app and find
your dream job anywhere
App Store Icon Google Play Icon
lc_ad

Boost your job search productivity with our
free Chrome Extension!

lc_apply_tool GET EXTENSION

Similar Jobs

Want to see jobs matched to your resume? Upload One Now! Remove
Senior Market Expansion Lead

N26

Posted 3 days ago

VIEW JOBS 8/18/2019 12:00:00 AM 2019-11-16T00:00 We are The Mobile Bank. Our vision is to build a bank the world loves to use. Technology and design empower everything we do. N26 is Europe’s first Mobile Bank with a full European banking license. We have 3.5 million customers across 24 markets. Our team of over 1300 employees in 4 locations is concentrated on reinventing the banking experience for the digital generation. Valentin Stalf and Maximilian Tayenthal founded N26 in 2013 and launched the initial product in early 2015. Since January 2015, N26 has been available for Android, iOS, and desktop. N26 has raised more than $500 million from investors including Insight Venture Partners, GIC, Tencent, Allianz X, Peter Thiel’s Valar Ventures, Li Ka-Shing’s Horizons Ventures, Earlybird Venture Capital, Greyhound Capital, Battery Ventures, in addition to members of the Zalando management board, and Redalpine Ventures. Do you have a wanderlust for travel and love immersing yourself into new cultures? Do you know how to enter a new market and find the growth to take it off the scale? Can you get over, under and around barriers to make things happen? Are you a quick learner and always looking for opportunities to make things better? Does this sound like you? If so, we need you in our team! We are preparing for the future right now and our vision is to build the first truly global retail bank. We have ambitious plans and we need ambitious people to join our team. In this critical role for us, the speed and scalability with which we enter a new market will be on you and your team. You will be responsible for the outline and overall delivery of our plan to ensure a smooth and commercially successful market entry. Hypergrowth at N26 means a lot of things. Our product develops, our organization evolves, our teams are being built and our global footprint expands. The challenges we face are unparalleled but the opportunity for impact is unrivalled. Once here you will * --------------------- * Be overall responsible for entering a new market. Here you will be playing your part in driving our international expansion program building robust go-to-market plans for selected new countries * Oversee and execute expansion plans into a new market. You will be the lead for launching N26 into a new market, and will head up a cross-functional launch team to help you * Be constantly travelling the world and be based in the target market for a launch period, immersing yourself into the market, always learning and feeding your insights from previous market entries into every new venture * Navigate the set-up of a local company, the establishment of a local office and team, regulatory and infrastructure landscape, business plans, product-market fit, marketing plans and much more * Collaborate cross-functionally with our teams within N26 to deliver our strategic goals and champion the needs of the market Set the business up for growth and create the framework for how we operate as well as how we grow brand awareness, engagement, and build our customer base once we have launched What you will bring along * ---------------------------- * We are a disrupter so we need innovative minds and a someone who can flip from driving strategy to having a strong hands-on mentality * An entrepreneurial mindset with strong business and product oriented thinking * A quick learner, outstanding analytical skills and a structured way of thinking, combined with exceptional attention to detail * You are comfortable travelling the world, working across time zones and locations and have a track record in managing large scale projects successfully * 5-8 years of prior experience in consulting, investment banking, and/or start-ups; ideally you have already launched a market for a high growth digital company before * An undergraduate degree in business administration, economics, finance, engineering, mathematics, or a related field. A top tier MBA is preferred but not required What we offer * ---------------- * Join N26 at the most exciting phase of our growth * Travel the world with the autonomy to launch new markets across the world * Working with a team of international, highly engaged peers * Flat hierarchy and open communication * Be part of a team driven by excellence, teamwork and fun * Free N26 black card membership * Individual personal development budget * Discount for Urban Sports Club membership * Annual public transport subscription N26 Berlin NH

Senior Analytics Lead

Akqa