Senior Analyst, Data Management

General information

Career area

Marketing

Work Location(s)

601 S. Tryon Street, NC

Remote?

No

Ref #

17206

Posted Date

Monday, March 11, 2024

Working time

Full time

Ally and Your Career

Ally Financial only succeeds when its people do - and that's more than some cliché people put on job postings. We live this stuff! We see our people as, well, people - with interests, families, friends, dreams, and causes that are all important to them. Our focus is on the health and safety of our teammates as well as work-life balance and diversity and inclusion. From generous benefits to a variety of employee resource groups, we strive to build paths that encourage employees to stretch themselves professionally. We want to help you grow, develop, and learn new things. You're constantly evolving, so shouldn't your opportunities be, too?

The Opportunity

The Senior Analyst, Data Management works in the newly created Growth Marketing insights team, reporting to the Marketing Data Management Director. As Ally continues our Digital Transformation, we are placing a critical focus on expanding our data-driven insights. This role will play a pivotal part in helping to integrate paid marketing data, market research data, organic data, and line of business data into our marketing data warehouse. This role will be responsible for curating, transforming, and leveraging raw data into consumable, analytics-ready outputs in order to enable business intelligence partners and data science teams.

This role works from the Ally office in Charlotte NC - Hybrid schedule 3 days in office/2 from home.

The Work Itself

• Develop subject matter expertise in the marketing data world: ad server, social media, research, etc.

• Participate in the development of KPIs to increase the effectiveness and efficiency of Ally marketing spend.

• Make sure data is ingested, transformed, scheduled, and ready to be used for analytics.

• Strong working knowledge of data storing and processing large data sets.

• Work closely with various data owners across business lines to create a fluid ecosystem of business and marketing metrics updated regularly.

The Skills You Bring

• 3+ Years of experience in analytics, data management, or marketing measurement

• Strong application knowledge of SQL, dbt, Gitlab, and 1 year of experience working with Snowflake.

• Experience with digital marketing data (Google Campaign Manager, Social Media, Programmatic) preferred.

• Bachelor's degree in Mathematics, Economics, Marketing, Statistics, Information Science or similar background preferred, advanced degree a plus.

• Clear understanding of conversion funnel metrics, analytics, and levers for marketing success.

• Ability to work across cultures and functions.

• Strong organizational, analytical and interpersonal skills.

• Strong working knowledge of data storing and processing large data sets.

• Ability to prioritize workload and balance multiple initiatives and efforts.

How We'll Have Your Back

Ally's compensation program offers market-competitive base pay and pay-for-performance incentives (bonuses) based on achieving personal and company goals. Our Total Rewards program includes industry-leading compensation and benefits plus additional incentives that are designed to meet your needs and those of your family so you can get the most out of your career and your life, including:

• Time Away: 11 paid holidays, 20 paid time off days, and 8 hours of volunteer time off, yearly (paid time off is prorated based on start date)

• Planning for the Future: plan for the near and long term with an industry-leading 401K retirement savings plan with matching and company contributions, student loan pay downs and 529 educational save up assistance programs, tuition reimbursement, employee stock purchase plan, and financial learning center and financial coach access.

• Supporting your Health & Well-being: flexible health and insurance options including medical, dental and vision, employee, spouse and child life insurance, short- and long-term disability, pre-tax Health Savings Account with employer contributions, Healthcare FSA, critical illness, accident & hospital indemnity insurance, and a total well-being program that helps you and your family stay on track physically, socially, emotionally, and financially.

• Building a Family: adoption, surrogacy and fertility assistance as well as paid parental and caregiver leave, Dependent Day Care FSA back-up child and adult/elder care days and childcare discounts.

• Work-Life Integration: other benefits including Mentally Fit Employee Assistance Program, subsidized and discounted Weight Watchers program and other employee discount programs.

• Other compensations: depending on the role for which you are considered, you may be eligible for travel allowances, relocation assistance, a signing bonus and/or equity.

• To view more detailed information about Ally's Total Rewards, please visit this link: https://www.ally.com/content/dam/pdf/corporate/ally-total-rewards-snapshot.pdf

Who We Are:

Ally Financial is a customer-centric, leading digital financial services company with passionate customer service and innovative financial solutions. We are relentlessly focused on "Doing it Right" and being a trusted financial-services provider to our consumer, commercial, and corporate customers. For more information, visit www.ally.com.

Ally is an equal opportunity employer committed to diversity and inclusion in the workplace. All qualified applicants will receive consideration for employment without regard to age, race, color, sex, religion, national origin, disability, sexual orientation, gender identity or expression, pregnancy status, marital status, military or veteran status, genetic disposition or any other reason protected by law.

We are committed to working with and providing reasonable accommodation to applicants with physical or mental disabilities. For accommodation requests, email us at work@ally.com. Ally will not discriminate against any qualified individual who is capable of performing the essential functions of the job with or without reasonable accommodation.

Base Pay Range: An individual's position in the range is determined by the scope and responsibilities of the role, work experience, education, certification(s), training, and additional qualifications. We review internal pay, the competitive market, and business environment prior to extending an offer.

Emerging

70000

Experienced

85000

Expert

100000

Incentive Compensation: This position is eligible to participate in our annual incentive plan.