Senior Account Manager - National Retailers

Summary Statement (Objective or purpose of this position):

The Senior Account Manager

• National Retailers will be responsible for managing and developing strategic relationships with assigned National Retailers to drive revenue growth and market share. The Senior Account Manager

• National Retailers will collaborate closely with other departments to execute effective sales strategies and ensure the success of products in retail environments.

Key Responsibilities (Essential Functions Performed):

• Develop and execute comprehensive sales strategies to achieve or exceed sales targets with key national retailers.

• Build and maintain strong relationships with key contacts at each retailer.

• Negotiate contracts, and terms to maximize profitability and market share.

• Collaborate with marketing, business unit leads and supply chain team to ensure effective product launches, promotions, inventory management in retail stores.

• Conduct regular market analysis to identify growth opportunities.

• Track competitor activity and stay ahead of market trends.

• Present regular sales performance reports, forecasts, and strategies to senior management highlighting key achievements and opportunities for improvement.

• Develops a deep understanding of company's product lines and assigned retailers' businesses in order to make recommendations to drive business growth and enhance market presence.

• Designs and recommends sales programs including plan-o-grams, store tests, promotions and marketing projects.

• Provides product training to national retailers personnel to drive sales growth

Basic Qualifications (Education/Experience required):

• Bachelor's degree is required.

• Minimum 7 years of experience.

• Proven track record of successful sales management experience with a focus on national accounts.

• Excellent negotiation, communication, and interpersonal skills.

• Strong understanding of retail operations, marketing strategies, and product management.

• Excellent computer skills (Excel, Word and PowerPoint).

• Excellent written and verbal communication skills.

• Must be willing to travel.